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ICONIC21 to Unveil New Vision at ICE Barcelona
Live casino and iGaming content provider ICONIC21 will be exhibiting at ICE Barcelona at stand #5B16. This year’s ICE marks the first time the event has been held in Barcelona and has sparked curiosity and excitement across the industry, making it the perfect stage for ICONIC21’s fresh start with its own dedicated stand.
In the build-up to the show, ICONIC21 has announced multiple deals with real-money gaming operators and sweepstakes casinos, expanding its footprint rapidly as a live casino and iGaming content provider. Since rebranding from Beter Live, ICONIC21 has forged its own independent path, scaling its product offering at pace and preparing for even bigger plans in 2025 and beyond.
Previously best known for its live casino games, ICONIC21 is now building a more diverse portfolio to appeal to both real-money gaming and sweepstakes audiences.
Its new and enhanced portfolio includes live casino staples alongside game shows, immersive game types, additional promo tools and several RNG products including its just-launched slot offering.
ICONIC21 jumped on the sweeps trend early and expects the segment to enjoy further growth in 2025, with North America being a key market in this regard and building popularity among players constituting a main goal for the company.
At the heart of ICONIC21’s expertise remains its ability to create personalized solutions and dedicated live casino studios tailored to clients’ needs. From layout and design to presenters, uniforms, cameras, and game UI, everything can be customized to match player preferences, branding and more.
ICONIC21’s speed and quality in delivering these studios sets it apart, offering a level of convenience no one can rival.
Visitors to ICONIC21’s stand will get a firsthand look at the company’s products, upcoming Q1 launches, tailored solutions and plans for future expansion. The company’s C-suite will be on-site to answer questions and provide insights into both product and commercial strategies.
Ahead of the conference, Alina Mihaela Popa, CCO, said: “It’s thrilling to be exhibiting for the first time in this formula — something we’ve been working toward for so long. Seeing it come to life is tangible proof of all our hard work in recent months.
“We’re eager to meet our existing partners and new ones, present product demos, and unveil what makes our plans for 2025 so exciting for operators. We’re coming in strong with a product and commercial setup that’s truly pushing the boundaries of competition.”
Join ICONIC21 at stand #5B16 at ICE Barcelona to discover the next phase of its journey and gain insight into its product offering and customised solutions.
The post ICONIC21 to Unveil New Vision at ICE Barcelona appeared first on European Gaming Industry News.
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Million Games Set to Make Waves at ICE 2025 with Game Launches and Industry-Shaping Partnerships
Million Games Set to Make Waves at ICE 2025 with Game Launches and Industry-Shaping Partnerships
Million Games, a rising star in the iGaming industry, is thrilled to announce its participation at ICE 2025, the world’s largest iGaming showcase, held this year in Barcelona. With an ambitious roadmap and innovative offerings, the company is poised to capture attention and forge impactful connections with operators, studios, and industry professionals.
Exciting Game Pipeline for 2025
As part of its roadmap for the first half of 2025, Million Games will unveil more than 18 new titles, including a diverse mix of slots, classic table games, and multiplayer experiences. The January lineup includes:
- Perfect Catch – A thrilling slot featuring fish symbols that boost spins and unlock free spins for enhanced rewards.
- Million Wheel – A high-energy multiplayer game where players build a prize pool, and one lucky player takes the entire pot.
- Million Baccarat – A sleek RNG adaptation of the timeless baccarat classic.
- Million Blackjack – A table game offering players the thrill of beating the dealer by reaching 21.
- Thorfinn’s Journey – A captivating slot adventure through icy landscapes, featuring free spins, expanding special symbols, and a respin mechanic.
- Captain’s Curse – A gripping slot game where a fisherman’s eerie discovery unleashes free spins, prize collection mechanics, and a thrilling storyline of transformation.
These releases set the stage for Million Games’ bold vision for the year, with each title designed to captivate modern players and deliver high entertainment value.
Million Stars Program: A Gateway for Game Studios
Million Games is also inviting creative studios to join its Million Stars Partner Program, an initiative that empowers partner studios to develop and launch exceptional games while leveraging Million Games’ robust Remote Gaming Server (RGS), knowledge, global distribution network, and marketing support.
What makes the Million Stars Program unique is its commitment to studio independence. Partners retain the freedom to move their games to a platform of their choice when ready, ensuring they’re never locked into a single framework. This flexibility positions Million Stars as a standout program in the iGaming space, fostering long-term growth and success for partner studios.
Meet Million Games at ICE 2025
ICE 2025 presents the perfect opportunity to connect with Million Games. The team will be available to discuss:
- Integrating Million Games’ diverse and engaging portfolio with operators’ platforms.
- Partnerships through the Million Stars Program, offering unparalleled support and freedom for studios.
- Exclusive insights into the company’s roadmap and upcoming innovations.
To book a meeting with Million Games at ICE 2025, contact the team at [email protected] or visit their website at www.milliongames.com.
Stay updated on Million Games’ journey by following their LinkedIn page, and don’t miss this chance to engage with one of the industry’s most innovative and forward-thinking companies.
The post Million Games Set to Make Waves at ICE 2025 with Game Launches and Industry-Shaping Partnerships appeared first on European Gaming Industry News.
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SOFTSWISS Launches the First Sportsbook Network Jackpot
SOFTSWISS, a global technology company and expert in iGaming software development, unveils the first Sportsbook Network Jackpot. It is a progressive jackpot system designed to unite multiple brands in an exclusive network campaign with a shared prize pool.
The Sportsbook Network Jackpot debuted with an initial prize pool of 35,000 euro, which will continue to grow as more brands join. All clients working with the SOFTSWISS Sportsbook, including those on third-party platforms, are eligible to join the Network.
This progressive approach allows operators to offer greater rewards to players without incurring additional individual costs, while improving key metrics such as player engagement, retention, and overall satisfaction. The SOFTSWISS research on Network Jackpots, based on data from casino projects, reveals that the Network Jackpot boosts Average Turnover per User (ATPU) by 27.91%.
For players, there are no additional costs or efforts required to participate in the Network Jackpot – it offers fair competition and equal chances for everyone to win the grand prize compared to branded jackpots by a single sportsbook.
This concept has already proven successful in the casino segment, where the most recent Prime Network Jackpot campaign launched with a €1,000,000 prize pool. The Sportsbook Network Jackpot aims to replicate this success, bringing the same innovative mechanics to the sports betting sector.
Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook comments: “SOFTSWISS has always been about innovation, which is why we are the first to introduce the Network Jackpot for sportsbooks – a groundbreaking solution for the sportsbook market. We’ve launched this Network Jackpot with a relatively modest starting amount, but we’re confident the prize pool will grow as more clients join. Jackpots are not widely represented in the sportsbook industry, and a solution like the Network Jackpot will surely attract significant attention from clients and players alike.”
“The SOFTSWISS Jackpot Aggregator is a versatile tool that offers multi-level prizes, drops, and the Prime Network Jackpot. The Prime Network Jackpot has been our driving force throughout 2024, experiencing significant growth due to increased interest in this mechanic. We’ve seen remarkable adoption among casino clients in just one year, and I’m eagerly anticipating similar growth within the sportsbook segment,” shares Angelina Stasiuk, Head of Business Line at SOFTSWISS Jackpot Aggregator.
As the Sportsbook Network Jackpot evolves, SOFTSWISS anticipates rapid growth in participation and prize pools. With this new solution, SOFTSWISS continues to lead the way in creating effective and scalable engagement tools for the iGaming industry.
The SOFTSWISS team will be available to discuss partnerships at the first major iGaming event of 2025, ICE Barcelona, taking place on 20–22 January, at stand 2G42.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Launches the First Sportsbook Network Jackpot appeared first on European Gaming Industry News.
Latest News
7777 gaming secures certification for first set of games in Peru
7777 gaming has successfully certified 20 of its most popular games for the Peruvian market, aligning with recent legislative updates to enhance and regulate the local gaming environment. The recent developments are a logical step forward in the Peruvian market after securing a supplier license from the Peruvian Ministry of Foreign Trade and Tourism (MINCETUR) earlier last year.
“Peru is a dynamic and fast-growing market, and we’re thrilled to bring our unique games to players across the region. This is an exciting opportunity to establish long-lasting partnerships with local operators and elevate the Peruvian gaming experience.”, said Zhana Aleksandrova, Business Development Manager for Spain & Latin America at 7777 gaming.
Operating fully in compliance with Peruvian regulations under the entity Gaming Innovation OOD, and registered under license number PSV0208, 7777 gaming is set to introduce its portfolio of engaging and diverse online casino games to the Peruvian market. These include fan-favorite titles such as Crazy 100 Bucks, Barbarian, Candy Anyways, Devil’s Deal Soul for Sale, Club Mr. Luck, and many more. Known for their captivating visuals, immersive gameplay, and unique features, these games have already resonated with players in various international markets.
The 20 newly certified games on the market allow 7777 gaming to be live on the leading online operators in Peru and further strengthen its position as one of the most prominent online casino providers in Latin America.
About 7777 gaming:
7777 gaming is an innovative and data-driven B2B igaming provider, founded in 2020 with the mission to revolutionize and challenge the status quo in the industry by offering 360-degree platform, state-of-the-art online casino games, iLottery, Jackpot, and marketing solutions, draw-based games, scratch cards, and much more.
The product is built by a dedicated team of visionaries with over 20 years of experience. The games and the RNG are tested and compliant in several highly regulated jurisdictions worldwide. Besides, the company achieved and maintained ISO 27001 certification. 7777 gaming holds a gambling license in Bulgaria and Romania and an MGA Certificate to provide its online casino games to these markets.
7777 gaming is already partnering with the leading aggregators and platform providers in the igaming industry.
The post 7777 gaming secures certification for first set of games in Peru appeared first on European Gaming Industry News.
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