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Golden Whale announce multi-year extension with Stadtcasino Baden Group

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Fast-growing data science company renews deal with Swiss casino group to further drive retention and provide ML-based gamification optimisation to its B2B arm, Gamanza Group AG

Golden Whale Productions, the innovative data science company specialising in AI-powered solutions and machine learning for the iGaming industry, has announced it has signed a multi-year extension to its current agreement with Stadtcasino Baden Group.

Having previously worked with the Swiss casino group to drive customer retention and thereby increase its market share, Golden Whale will continue to support the business in this capacity while also cooperating more intensively with the Stadtcasino Baden Group’s B2B arm, Gamanza.

A subsidiary of Stadtcasino Baden Group, Gamanza has a strong track record for creating software for the iGaming industry and counts GamanzaEngage – Switzerland’s leading software suite for online casinos – among its recent success stories. Now supported by Golden Whale, the B2B brand will be able to draw on powerful ML-based optimisation to further enhance its offering.

One of the main aspects Golden Whale will focus on as part of the extended deal is using its advanced, data-driven technologies to turbo-charge Gamanza’s existing gamification suite, with this empowering the group to offer an even more comprehensive promotional toolkit to its clients.

As such, the renewed partnership offers considerable strategic importance for both Gamanza and the Stadtcasino Baden Group brand, while also offering Golden Whale the opportunity to deploy its ML systems and predictive optimisation tools among a large and highly-engaged customer base.

Eberhard Dürrschmid, Chief Executive Officer at Golden Whale, said: “Golden Whale is delighted to announce we’ve agreed a multi-year extension to our current deal with Stadtcasino Baden Group that will see us assist the company with both player retention and increasing market share.

“As part of the agreement, we’ll continue the strong work we’ve done with the brand over the past couple of years while also cooperating more closely with its main B2B arm, Gamanza, to bring our pioneering form of ML-based optimisation directly onto the latter’s gamification suite.”

Christian Aumüller, Chief Executive Officer at Stadtcasino Baden Group, said: “As one of the gaming industry’s true trailblazers, Stadtcasino Baden Group is very happy to renew its partnership with Golden Whale Productions – a company that, like us, now sits at the very forefront of iGaming innovation.

“The decision to extend the deal was made with a view to drive customer retention and further increase our market share, while also optimising the products and services we offer to B2B clients through Gamanza. With AI and machine learning both having a big role to play in the future of iGaming, the collaboration will hold great strategic importance for us going forward.”

The post Golden Whale announce multi-year extension with Stadtcasino Baden Group appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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ONJN Requests Meta and Google to Remove Illegal Gambling Ads

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The Romanian National Gambling Office (ONJN) has sent official notices to digital giants Meta and Google, requesting the immediate removal of sponsored advertisements promoting unauthorised gambling in Romania.

The ads, found across Meta’s platforms and Google’s search engine, violated national laws and featured websites listed on the country’s official gambling blacklist.

ONJN has called on the two tech firms to urgently investigate the presence of illegal gambling ads, suspend all related sponsored campaigns, and disclose the identities and earnings of the accounts responsible. The regulator also urged both companies to introduce preventative measures to stop similar breaches from recurring.

According to Romanian law, advertising unlicensed gambling services is punishable by fines ranging from 50,000 to 100,000 lei (€9900–€19,800), with authorities authorised to seize any revenue generated from such activity. Providing payment, promotional or IT services to unlicensed operators may also constitute a criminal offence.

The updated list of licensed operators and prohibited websites is available on the ONJN website.

The post ONJN Requests Meta and Google to Remove Illegal Gambling Ads appeared first on European Gaming Industry News.

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Polemos Announces Partnership with Guinevere Capital

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Polemos, a Web3 gaming infrastructure platform, has announced a strategic partnership with Guinevere Capital, a prominent esports and gaming investment firm known for its investments and advisory roles in projects such as GiantX, iTero, Perion, Skybox and various other projects across the industry. Guinevere Capital has established a strong reputation for its work across global Web2 gaming titles, including League of Legends, Valorant, Rocket League and many more. This partnership aims to leverage the combined expertise of Polemos.io and Guinevere Capital to enhance and further monetise audiences across publishers, infrastructure players, gaming companies, studios and platforms.

The collaboration will focus on integrating advanced asset management and engagement tools from Polemos.io’s Forge platform with Guinevere Capital’s extensive network and experience in both Web2 and esports ecosystems. This will create new monetisation opportunities and improve player experiences by bridging traditional gaming with blockchain-enabled innovations.

Carl Wilgenbus, CEO of Polemos.io, said: “Partnering with Guinevere Capital marks a significant milestone in our mission to expand access to gaming rewards and unlock new revenue streams for the entire gaming industry. Together, we will empower publishers and studios to better engage their audiences and capitalize on the evolving landscape of gaming and esports.”

“Polemos has built an impressive piece of infrastructure that has plugged a huge gap in the gaming sector. We look forward to working with them to commercialise this,” said Dave Harris, a partner at Guinevere Capital.

Dave’s previous experience includes investing in and operating top teams and leagues in the Riot Games and Activision Blizzard ecosystems.

Guinevere Capital’s strategic involvement will accelerate the adoption of blockchain gaming infrastructure while supporting the growth of esports and gaming communities worldwide. This alliance underscores a shared vision to drive innovation, education and monetisation in the gaming sector by combining Web2’s reach with Web3’s potential.

The post Polemos Announces Partnership with Guinevere Capital appeared first on European Gaming Industry News.

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VGCCC: Minors Exposed to Gambling at ALH Venues

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Victorian venues are putting young people at risk when they turn a blind eye to, or otherwise fail to prevent, minors entering poker machine areas, according to Victorian Gambling and Casino Control Commission (VGCCC) CEO Suzy Neilan.

Australian Leisure and Hospitality Group (ALH) was fined $38,000 without conviction in the Magistrates’ Court of Victoria for offences involving 3 minors at 3 venues on 4 dates in 2024.

ALH pleaded guilty to 6 charges, having self-reported the breaches to the VGCCC, which Ms Neilan said was important to recognise as a positive step towards improving industry practices.

“Being accountable for wrongdoing demonstrates integrity, which has been a focus of the VGCCC’s ongoing work with gambling operators,” she said.

“But it’s not enough to own up after the fact. Venues must be proactive about ensuring that minors do not access poker machine areas by ensuring they have in place appropriate systems, processes and staff.

“Operators should undertake a risk assessment and put in place controls to prevent minors from entering gambling areas. Some examples of controls could include displaying clear signage that the poker machine room is for adults only and checking the identification of anyone who appears under 25 years of age.”

Ms Neilan said it was not acceptable that any Victorian clubs and hotels – in this case, the Cramers and Excelsior hotels – were repeat offenders.

A 17-year-old was able to enter the poker machine area of Cramers Hotel in Preston multiple times without having to show ID, despite several interactions with staff and visits to the poker machine area on 24 January 2024. Staff intervened on 25 January 2024 only after the underage teen placed his belongings next to a poker machine.

Separately, a child in the company of 2 adults entered the poker machine area of the Excelsior Hotel in Thomastown on 24 April 2024. The child, who was seated with one of the adults, pressed buttons on the poker machine before they were both escorted from the area.

And on 27 September 2024, a 14-year-old boy entered the poker machine room of the Mountain View Hotel in Glen Waverley and gambled on a poker machine before staff intervened.

Ms Neilan said the VGCCC would continue to be vigilant about prosecuting venues for allowing minors to access the gambling areas of their premises, but that “prevention is better than cure”.

“I encourage all hotels and clubs to review their operations, including staff training, and consider making any adjustments required to ensure compliance with the law.”

In addition to the fine, the Magistrate ordered ALH to pay VGCCC’s legal costs of $40,000. The Magistrate also noted that but for the guilty plea, he would have fined ALH $90,000 and recorded a criminal conviction.

Summary of charges:

Incident 1 – Cramers Hotel:

Charge 1: Offences in respect of a minor entering a gaming machine area

Charge 2: Offences in respect of allowing a minor to gamble

Incident 2 – Excelsior Hotel:

Charge 3: Offences in respect of a minor entering a gaming machine area

Charge 4: Offences in respect of allowing a minor to gamble

Incident 3 – Mountain View Hotel:

Charge 5: Offences in respect of a minor entering a gaming machine area

Charge 6: Offences in respect of allowing a minor to gamble.

The post VGCCC: Minors Exposed to Gambling at ALH Venues appeared first on European Gaming Industry News.

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