Latest News
Scientific Games Loads More iLottery Game Content with Jelly Entertainment and Allodium Joining SG Content Hub
Scientific Games has deepened the SG Content Hub Partner Program with more game content for its iLottery customers around the world. The latest game studios joining the SG Content Hub are Prague-based online scratchcard creator Allodium Games and Jelly Entertainment (“Jelly”), a B2B gaming supplier in the UK. Both companies will bring their own unique iLottery content to the industry’s premier content delivery platform.
Allodium’s growing portfolio of games created over the past 16 years features best-in-class digital versions of land-based scratch games, including both bespoke and custom products adapted for individual lottery markets.
Martin Boháč, CEO of Allodium Games, said, “Our mission is to craft top-performing online scratchcards that captivate and retain players. We strongly focus on one thing only – to deliver the best possible online scratchcard games. With a new strategic partnership in place, we’re excited to bring over 100 of our games to a new audience. I am personally very excited about the possibilities this partnership will bring.”
Jelly released its first product in 2021 and is recognized as one of the leading challenger game developers in iGaming, having built a reputation for developing innovative, easy-to-understand and highly entertaining games for social and real-money play.
Salva Lima, Chief Commercial Officer at Jelly Entertainment, said, “We are very excited to be partnering with Scientific Games. It is an agreement that allows us to expand our reach to more players across various markets. Scientific Games holds top-tier status in a key vertical that will aid in our expansion locally, across Europe and westward as we look at the Americas.”
Scientific Games expects to contract with up to 25 studios for the SG Content Hub Partner Program by the end of 2024 as the company and its lottery customers create carefully curated game portfolios to entertain the increasing number of digitally focused consumers in markets worldwide.
Steve Hickson, VP of Digital Games for Scientific Games, said, “Our digital content experts around the globe welcome Allodium Games and Jelly Entertainment to the SG Content Hub and its rapidly expanding roster of partner studios. Each of these new partners offer unique, exciting game experiences further increasing the variety of content available to our customers and their players.”
Scientific Games provides retail and digital games, technology, analytics and services to 150 lotteries in 50 countries worldwide. The company is a digital lottery innovator offering lotteries entertaining game content featuring the largest portfolio of licensed brands in the industry, and world-leading digital programs, including CRM, loyalty, promotions, second chance, mobile and web applications.
SG Content Hub™ is a trademark of Scientific Games. © 2024 Scientific Games, LLC. All Rights Reserved.
The post Scientific Games Loads More iLottery Game Content with Jelly Entertainment and Allodium Joining SG Content Hub appeared first on European Gaming Industry News.

Latest News
The Duo Returns: s1mple and electronic Reunite at BC.GAME Esports to Chase CS2 Glory
s1mple and electronic are back on the same team.
After years apart, the legendary duo is reunited—this time under the banner of BC.GAME Esports.
BC.GAME Esports has officially signed Denis “electronic” Sharipov. The 2021 CS Major champion and multiple-time HLTV Top player will now play alongside Oleksandr “s1mple” Kostyliev, who joined the organization earlier. Together, they form the core firepower duo of BC.GAME Esports’ CS2 roster.
“I am glad to announce that I am joining the BCGame Esports team. I am very happy to play together with S1mple again. Incredibly hungry and motivated to work like never before!”
The two previously spent six years together at Natus Vincere (NaVi), winning top-tier titles such as the PGL Major 2021, BLAST Premier Global Final, and IEM Cologne. Their synergy and clutch consistency earned them a place among the most iconic duos in Counter-Strike history.
In this new environment, electronic will not only serve as a key rifler but also contribute to the team’s broader content strategy—participating in match breakdowns, behind-the-scenes content, livestreams, and regional fan events.
According to BC.GAME Esports, another high-profile player signing is currently in the works, aiming to further strengthen the team’s competitive lineup.
BC.GAME Esports is the esports division of the global iGaming brand. As a platform operating in regulated markets, BC.GAME views esports as a long-term investment and an extension of its entertainment ecosystem. The organization sees its esports initiative as a bridge to connect with a younger, more engaged global audience.
Compared to traditional sports, esports content is more digitally native and easier to distribute across livestreams, short-form platforms, and bilingual formats. It also offers more flexibility and accessibility in reaching global players, creators, and fans. Unlike sports ecosystems built around rigid media rights, esports allows brands to take a more active role in content creation and community development.
About BC.GAME Esports
BC.GAME Esports is the competitive gaming arm of BC.GAME, a crypto-native entertainment platform. Launched in 2024, the team merges top-tier CS2 competition with blockchain-powered community engagement and digital content creation.
Contact
Pr manager
Olivia Dixon
BC.GAME
Latest News
THE UAE LOTTERY CONFIRMS FIRST AED 100 MILLION GRAND PRIZE WINNER
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It’s official, The UAE Lottery’s first AED 100 Million Grand Prize has been won, and verification is now underway!
The UAE Lottery is delighted to confirm this historic milestone for our winner, our organization, and the UAE’s entertainment and gaming landscape.
As part of our standard operating procedures, we are conducting due diligence to ensure that all internal checks, security protocols, and General Commercial Gaming Regulatory Authority compliance requirements are fulfilled before further details on our winner are shared and the prize is awarded.
Responsible gaming, player safety, and operational transparency remain at the heart of everything we do. Safeguarding the integrity of our draws and maintaining the trust of all players continue to be our highest priorities.
We will share more details about the lucky winner once all verification steps have been finalized.
The post THE UAE LOTTERY CONFIRMS FIRST AED 100 MILLION GRAND PRIZE WINNER appeared first on European Gaming Industry News.
Latest News
ELA Games’ Buffalo Force Charges to Outstanding Results: 62% GGR Growth in Just 3 Weeks
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Stunning visuals and strong performance make Buffalo Force a standout success
ELA Games’ Buffalo Force has quickly risen to the top of performance charts, just three weeks after its release, showing strong player engagement metrics and turnover growth.
The Wild West-themed brand-new title blends visually rich artwork, dynamic gameplay, and immersive atmospheres to create engaging experiences for players and value for operators. The game showcases ELA Games’ rapid rise to become a leading game development studio, capable of pushing the boundaries of the gaming industry with its innovative solutions.
Inside the Data: How ELA’s Buffalo Force Instantly Soared
This month, Buffalo Force exceeded all plans and surpassed expectations across key performance metrics. The audience immediately embraced the product, with operators reporting positive responses from player bases. With the game’s momentum still building, even stronger results may be on the horizon.
Growth metrics during the first 3 weeks after release highlight Buffalo Force as one of the studio’s strongest titles to date. It showcases the game’s powerful retention appeal and the ability to deliver games that perform consistently across regions, captivating new audiences:
- Actives growth +26%
- Turnover +38%
- GGR total growth +62%
- Rounds count +29%
These results reflect a rise in overall player activity, indicating higher session frequency and more wagers placed. This shows that Buffalo Force has high replay value and is a game that encourages engagement.
[Video https://youtu.be/pBHPyi2vHlY]
Marharyta Yerina, ELA Games’ Managing Director, commented, “Buffalo Force represents the progress our studio has made in understanding what players love and what operators need. What we see with the game’s instant success is a sign that our approach is working and that each new release will set the bar higher in terms of engagement, performance, and enjoyment.”
ELA Games’ Portfolio Continues to Expand
Buffalo Force’s success reflects ELA Games’ development approach, where each release enriches the studio’s portfolio, adding creative innovation, visually rich design, and operator value. Other recent additions, such as Shoot Happens or Rabbit Winpot Deluxe, reinforce this trend, creating a balanced catalogue with plenty of variety.
Joker Winpot is another standout title for ELA Games that has received widespread acclaim. It received key nominations by various institutions for its creativity and innovation, underscoring how ELA Games’ developments are recognised by peers and press alike. Buffalo Force positions itself as a key game for the studio that will contend for similar commercial success and industry recognition.
The post ELA Games’ Buffalo Force Charges to Outstanding Results: 62% GGR Growth in Just 3 Weeks appeared first on European Gaming Industry News.
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