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WiseGaming boosts player engagement with Symplify collaboration

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Symplify, the Stockholm-based market leader in CRM and AI cloud solutions, has signed a new partnership with leading sports betting and gaming platform, WiseGaming.

The platform provider has an extensive portfolio of partners who leverage its turnkey and white-label solutions to grow rapidly. Partnering with Symplify allows WiseGaming to integrate another important engagement feature within its proprietary CRM, data hub, and multiple communication channels.

WiseGaming will also now leverage Symplify’s Campaign and Journey builder modules, as well as full site conversion testing modules. Together these will empower WiseGaming’s partners to create customised and AI-optimised experiences for their players. This expertise in optimising marketing strategies will directly help positively drive customer satisfaction and higher lifetime value.

In June, Symplify enhanced its engagement tool suite with the launch of its Instant Messaging service. This channel is designed as an umbrella channel that will, in the near future, encompass multiple messaging services after its debut with Telegram.

Symplify’s Head of Sales Christoffer Feldt-Sørensen said: “WiseGaming has quickly become a force in the international iGaming space and boasts of an impressive list of partners. Working together will allow WiseGaming to use our cloud-based CRM and AI ecosystem to build on their growth momentum by engaging with its audiences on a deeper level.”

WiseGaming Commercial Director, Steven Paton, commented: “Symplify’s powerful 360° communication platform is a perfect fit for our proprietary technology and supports our mission of providing our partners with the very best iGaming solutions.”

The post WiseGaming boosts player engagement with Symplify collaboration appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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POKERSTARS UNVEILS POWER PATH LUCKY REELS SLOT: SPIN YOUR WAY TO EXCITING REWARDS

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PokerStars is thrilled to introduce its latest online slot game, Power Path Lucky Reels, where players can win Power Path tickets and passes worth up to $10,300 at any time during gameplay.

This innovative slot game offers players an exciting new way to secure Power Path Passes and access some of PokerStars’ most prestigious poker experiences.

Key Features of Power Path Lucky Reels:

  • Random Drops for Big Wins: Power Path Lucky Reels randomly awards prizes during gameplay, meaning any spin can result in a win.
  • Exciting Rewards: Players can win a range of prizes, from Step 1 Tickets to coveted Gold Power Passes worth $10,300.
  • Your Path to Poker Glory: Secure your Power Path Pass and take a step closer to exclusive poker opportunities.

“Any Spin Can Win”

Players simply spin and play as usual, and on any spin, a Power Path Prize could drop, giving them an instant shot at poker glory.

Rewards Available:

  • Step 1 Ticket
  • Step 2 Ticket
  • Step 3 Ticket
  • Step 4 Ticket
  • Power Path Bronze Pass
  • Power Path Silver Pass
  • Power Path Gold Pass ($10,300 value)

Power Path Lucky Reels launches November 25th, exclusively in the PokerStars client. Don’t miss this exciting opportunity to play, spin, and win your way to unforgettable poker experiences.

For more details, please contact [email protected].

More information on responsible gaming can be found by visiting: pokerstars.com/about/responsible-gaming/

For PokerStars UK: Offer runs until August 25, 2025. Power Path Lucky Reels only. Initial opt-in required. Unopened Chests and rewards expire in 72 hours. Terms apply and more information about the Terms and Conditions for the promotion on PokerStars UK can be found by visiting: pokerstars.uk/poker/promotions/terms/?language=en

 

The post POKERSTARS UNVEILS POWER PATH LUCKY REELS SLOT: SPIN YOUR WAY TO EXCITING REWARDS appeared first on European Gaming Industry News.

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T1 claims victory at Red Bull Home Ground 2024

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After a thrilling Grand Final, T1 claimed the 2024 off-season champions title at this year’s Red Bull Home Ground. Emerging victorious with a 3-1 victory over Cloud9, they take home the much-coveted trophy for Korea.

In front of more than 2000 fans experiencing the excitement first-hand in Berlin, Germany and the thousands more watching at home, the professional VALORANT Invitational tournament saw a closely fought finale play out on the Arena Berlin stage.

As the event kicked off on Thursday 21 November, the Group Stages saw both T1 and Cloud9 put in dominant performances as they each went 2-0. While Team Heretics started in a strong position with a win over FOKUS, they fell to Cloud9 and, due to medical issues, were unable to continue, sending FUT Esports straight to the Semis. Vying for their own spot in the semi finals, last year’s champions Fnatic were unable to replicate their 2023 success as G2 headed into the lead with a 2-0 victory.

The Playoffs saw Cloud9 continue their dominant streak as their Semifinals match against G2 Esports went 2-0 with strong performances on both Sunset and Pearl. FUT Esports faced off against T1 in a hotly competitive game, with T1 taking the first map and FUT Esports the second. After a neck and neck showdown, T1 finally took Ascent as FUT bowed out the tournament and T1 advanced to the grand final.

The final stage of the competition saw Cloud9, who came in second place at last year’s tournament, go head to head against T1 in a thrilling matchup. Continuing to step it up in the grand final, T1 were off to a strong start as they took Abyss in a closely fought first match. Although Cloud9 soon equalled the score as they took the second map, it was T1 that eventually emerged victorious, winning the next two closely contested games to claim the trophy and Red Bull Home Ground 2024 champion title.

Following an excellent performance throughout the tournament, Red Bull Home Ground champion BuZz of T1 said: “Winning this tournament means a lot for us. Against international teams we show we’re strong, so that’s why I’m happy we win this tournament and maybe we can keep this momentum until the end of 2025!”

The post T1 claims victory at Red Bull Home Ground 2024 appeared first on European Gaming Industry News.

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ELA Games Signs Exciting Partnership with Rootz to Introduce Its Portfolio to New Audiences

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Ela Games signs strategic partnership with Rootz

ELA Games is excited to announce its new strategic partnership with Rootz, an iGaming platform that focuses on exciting tech and automation.

Rootz is an all-encompassing iGaming solution built to help operators manage all aspects of their online casinos and power the brands of the future. Some innovative brands in the Rootz portfolio include Wildz, Chipz Casino and many more.

This strategic partnership will see ELA Games’ catalogue being hosted on many of Rootz’s brands. As a result, more players can experience ELA Games’ unique and innovative games like Cash Crab, Joker Cashpot and more. With many of the studio’s games implementing engaging gamification engines, Rootz’s brands can experience increased player acquisition, retention and engagement.

David Fall, ELA Games’ Business Development Manager and spokesperson, commented on the partnership, “We’re proud to announce this significant strategic partnership and are excited about the positive implications it will have on our growth. ELA Games will increase its market presence by being hosted on Rootz’s various platforms, and Rootz will experience increased player engagement from our innovative games. This partnership will prove to be a mutually beneficial one and a meaningful development for our studio.”

Sam Brown, Rootz’s CEO, added, “At Rootz, our players come first, so we’re always thrilled to augment our lobbies with top-quality casino content, like the titles in ELA Games’ catalogue. We’re sure our players will enjoy them, and we look forward to this mutually beneficial collaboration.”

ELA Games continues to experience expansive yet sustainable growth, as evidenced by this recent significant partnership. The studio continues its commitment to producing games with attractive UI and design that enhances the player experience.

The post ELA Games Signs Exciting Partnership with Rootz to Introduce Its Portfolio to New Audiences appeared first on European Gaming Industry News.

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