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Lottery Industry Analysis and Opportunities to 2033: Scratch-Off Instant Games Expected to Register the Fastest Growth

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The “Lottery Global Market Opportunities and Strategies to 2033” report has been added to ResearchAndMarkets.com’s offering.

This report describes and explains the lottery market and covers 2018-2023, termed the historic period, and 2023-2028, 2033F termed the forecast period. The report evaluates the market across each region and for the major economies within each region.

The global lottery market reached a value of nearly $355.7 billion in 2023, having grown at a compound annual growth rate (CAGR) of 2.6% since 2018. The market is expected to grow from $355.7 billion in 2023 to $453.7 billion in 2028 at a rate of 5%. The market is then expected to grow at a CAGR of 3% from 2028 and reach $525.1 billion in 2033.

Growth in the historic period resulted from the increase in advertising strategies and promotions of lottery products, expansion of multi-jurisdictional lottery games and strong economic growth in emerging markets. Factors that negatively affected growth in the historic period were increase in fraud in gambling and lotteries and regulation on age limit for selling lotteries.

Going forward, changes in legislation and regulation regarding lottery operations, growing popularity of online lottery and global population growth and urbanization will drive the growth. Factor that could hinder the growth of the lottery market in the future include intense competition from casinos and other forms of entertainment and economic recession or instability.

The lottery market is segmented by type into lotto, quizzes type lottery, numbers game, scratch-off instant games, terminal-based games and other types. The lotto market was the largest segment of the lottery market segmented by type, accounting for 31.3% or $111.5 billion of the total in 2023. Going forward, the scratch-off instant games segment is expected to be the fastest growing segment in the lottery market segmented by type, at a CAGR of 6.2% during 2023-2028.

The lottery market is segmented by platform into online and offline. The offline market was the largest segment of the lottery market segmented by platform, accounting for 96.8% or $344.1 billion of the total in 2023. Going forward, the online segment is expected to be the fastest growing segment in the lottery market segmented by platform, at a CAGR of 8.9% during 2023-2028.

The lottery market is segmented by category into charitable lotteries and prize home lotteries. The charitable lotteries market was the largest segment of the lottery market segmented by category, accounting for 70.3% or $250.2 billion of the total in 2023. Going forward, the prize home lotteries segment is expected to be the fastest growing segment in the lottery market segmented by category, at a CAGR of 6% during 2023-2028.

North America was the largest region in the lottery market, accounting for 36.8% or $131 billion of the total in 2023. It was followed by Asia Pacific, Western Europe and then the other regions. Going forward, the fastest-growing regions in the lottery market will be Middle East and South America where growth will be at CAGRs of 10.8% and 7.8% respectively. These will be followed by Asia Pacific and Africa where the markets are expected to grow at CAGRs of 6.8% and 6.7% respectively.

The global lottery market is fairly fragmented, with a large number of players operating in the market. The top ten competitors in the market made up to 16.09% of the total market in 2022. The market concentration can be attributed to the presence of large number of players in different geographies. Prominent players are acquiring the products and entering into partnerships with the other companies to consolidate their market positions across the globe, while others are distributing products. The New York State Lottery was the largest competitor with a 3.28% share of the market, followed by New York State Gaming Commission with 3.27%, Camelot Group with 2.78%, Georgia Lottery Corp. with 1.91%, Loterias y Apostasy Del Estado with 1.64%, Singapore Pools with 1.18%, Francaise des Jeux with 0.65%, Arizona Lottery with 0.47%, Ontario Lottery and Gaming Corporation with 0.46% and Lotto NZ with 0.44%.

The top opportunities in the lottery market segmented by type will arise in the lotto segment, which will gain $30.7 billion of global annual sales by 2028. The top opportunities in the lottery market segmented by platform will arise in the offline segment, which will gain $92.5 billion of global annual sales by 2028. The top opportunities in the lottery market segmented by category will arise in the charitable lotteries segment, which will gain $62.1 billion of global annual sales by 2028. The lottery market size will gain the most in China at $13.6 billion.

Market-trend-based strategies for the lottery market include innovative product developments with focus on scratch-off games, strategic collaborations and partnership to expand reach and capabilities, introduction of mobile lottery apps to improve user convenience, use of data analytics for enhanced lottery insights and roll out of new lottery games to redefine entertainment.

Player-adopted strategies in the lottery market include strengthening operational capabilities through new product developments and expanding product portfolio through strategic partnerships.

To take advantage of the opportunities, the analyst recommends the lottery companies to focus on innovating lottery offerings, focus on mobile apps for enhanced lottery services, focus on innovative lottery games for enhanced player engagement, focus on data-driven insights to navigate lottery market dynamics, focus on fastest growing market segments: scratch-off instant games and quizzes type lottery, focus on online market segment for growth, expand in emerging markets, continue to focus on developed markets, focus on strategic collaborations, focus on competitive pricing strategies for market expansion, focus on strategic promotion mix for optimal lottery market visibility, target smartphone users and focus on customer-centric engagement for enhanced lottery market reach.

Scope

Markets Covered:

  1. by Type: Lotto; Quizzes Type Lottery; Numbers Game; Scratch-Off Instant Games; Terminal-Based Games; Other Types
  2. by Platform: Offline; Online
  3. by Category: Charitable Lotteries; Prize Home Lotteries

Key Companies Mentioned: The New York State Lottery; New York State Gaming Commission; Camelot Group; Georgia Lottery Corp; Loterias y Apostasy Del Estado

Time Series: Five years historic and ten years forecast

Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; lottery indicators comparison

Data Segmentation: Country and regional historic and forecast data; market share of competitors; market segments

Key Attributes

Report Attribute Details
No. of Pages 301
Forecast Period 2023 – 2033
Estimated Market Value (USD) in 2023 $355.7 Billion
Forecasted Market Value (USD) by 2033 $525.1 Billion
Compound Annual Growth Rate 4.0%
Regions Covered Global

 

A selection of companies mentioned in this report includes, but is not limited to:

  • The New York State Lottery
  • New York State Gaming Commission
  • Camelot Group
  • Georgia Lottery Corp
  • Loterias y Apostasy Del Estado
  • Singapore Pools
  • Francaise des Jeux
  • Arizona Lottery
  • Ontario Lottery and Gaming Corporation
  • Lotto NZ
  • 1x-bet.in
  • Dhankesari Lottery Sambad
  • Lottery Sambad Result
  • Takarakuji-official.jp
  • Ichiban Kuji Club
  • The Lott
  • Lotterywest
  • Oz Lotteries
  • 500.com
  • Baidu Inc
  • China Sports Lottery Operation and Management Co. Ltd.
  • 360 Lottery
  • QQ lottery
  • National Lottery
  • Jackpot.com
  • Betfred Lotto
  • Intralot SA
  • Zeal Network SE
  • Francaise des Jeux (FDJ)
  • EU Lotto Limited
  • Legacy Eight Curacao N.V
  • Wejdz do swiata LOTTO
  • Megalotto
  • SYNOT W, a. s.
  • Betfred Lotto
  • DraftKings Inc.
  • BetAmerica
  • LeoVegas AB
  • Jackpocket
  • Mido Lotto
  • Prize Pool
  • Scientific Games Corp
  • Long Game
  • Linq3
  • EMIDA Technologies
  • Atlantic Lottery Corporation
  • Hipodromo Argentino de Palermo
  • GammaStack
  • Mega Sena
  • Quina
  • Lotofacil
  • Dupla Sena
  • Mifal HaPayis
  • Milli Piyango Idaresi
  • O! Millionaire
  • NeoGames S.A.
  • Emirates Draw
  • Mahzooz
  • BuyLottoOnline
  • Camelot Lottery Solutions Group
  • Ithuba National Lottery
  • wow!lotto
  • Lottomania Nigeria

 

The post Lottery Industry Analysis and Opportunities to 2033: Scratch-Off Instant Games Expected to Register the Fastest Growth appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Velocity Gaming Clinches VCT Ascension Pacific Slot After Dominant LAN Finale Victory at OMEN VCSA 2025

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Velocity Gaming has secured its place at VCT Ascension Pacific 2025 after beating S8UL 3-1 in the Grand Final of the OMEN VCSA 2025 Ascension Qualifiers LAN, held at Ardee Mall in Gurugram. The team takes home ₹24.3 lakhs in prize money and will now represent India on the international VALORANT stage this October in Bangkok. S8UL, who made it to the finals through the lower bracket, finishes as runner-up and wins ₹12.15 lakhs.
  • Velocity Gaming Clinches VCT Ascension Pacific Slot After Dominant LAN Finale Victory at OMEN VCSA 2025
  • Velocity Gaming bests S8UL 3-1 in the Grand Finale of the OMEN VCSA 2025 Ascension Qualifiers LAN
  • Multi-Million Viewership Milestone Marks New High for South Asian VALORANT

Velocity Gaming has secured its place at VCT Ascension Pacific 2025 after beating S8UL 3-1 in the Grand Final of the OMEN VCSA 2025 Ascension Qualifiers LAN, held at Ardee Mall in Gurugram. The team takes home ₹24.3 lakhs in prize money and will now represent India on the international VALORANT stage this October in Bangkok. S8UL, who made it to the finals through the lower bracket, finishes as runner-up and wins ₹12.15 lakhs.

“Been practicing and getting better as a team to achieve this one goal. It’s a really special one for us. This is step one, however, and it’s time to represent South Asia at VCT Ascension Pacific and make all of us proud!”  said Adarsh Singh, Organization Manager, Velocity Gaming.

Road to the Finals

Before the final, S8UL faced DOT EXE Esports in the Lower Bracket Final and won 3-1, setting up the last match against Velocity Gaming. Velocity, who had stayed undefeated through the upper bracket, closed out the final in four maps to win the series.

Showmatch Brings Creators to the Fore

Fans at the venue also got to enjoy a creator showmatch on Day 2, featuring popular names like Sikhwarrior, Mackletv, Chhabra Saab, and Pooja Bisht. The match added a fun break between the competitions and gave the audience a chance to see their favorite creators play live.

“Big congratulations to Velocity Gaming for an outstanding performance against the best in the region. With OMEN VCSA, NODWIN Gaming, and Riot Games have worked to build a long-term, sustainable ecosystem for VALORANT in South Asia that gives top talent the stage they deserve. This event wouldn’t have been possible without the incredible support from our partners and the passion of the fans who showed up in full force. We’re proud to have played a part in pushing the VALORANT esports scene forward, and we’re excited to see Velocity Gaming carry that momentum onto the global stage.” said Akshat Rathee, Co-Founder & Managing Director, NODWIN Gaming.

“This tournament was a reflection of how far the VALORANT community in South Asia has come. The passion from fans, the level of competition, and the support behind these teams show that this region is ready for the global stage. At Riot, we’ve always believed in building player-first experiences, and it’s incredible to see that vision come to life through events like OMEN VCSA. We’re proud of every team that competed and excited to see Velocity Gaming carry the community’s hopes to Ascension.” added Sukamal Pegu, Esports Lead, South Asia, Riot Games.

OMEN VCSA 2025 Draws Record-Breaking Viewership

The OMEN VCSA 2025 Ascension Qualifiers witnessed an overwhelming response from fans across South Asia and beyond. With over 12 million views and more than 50,000 peak concurrent viewers across creator and official pages, the tournament emerged as one of the most-watched VALORANT events in the region this year.

With broadcasts in both Hindi and English, the event reached a diverse and passionate audience, underscoring the growing popularity of competitive VALORANT in South Asia.

What’s Next?

Velocity Gaming will now represent South Asia at the VCT Ascension Pacific 2025, scheduled to take place from October 13 to 26, 2025, in Bangkok, Thailand. The tournament will feature 10 elite teams from across the Asia-Pacific region, all competing for promotion to the VCT Pacific League 2026.

The post Velocity Gaming Clinches VCT Ascension Pacific Slot After Dominant LAN Finale Victory at OMEN VCSA 2025 appeared first on European Gaming Industry News.

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2025 PUBG MOBILE WORLD CUP KICKS OFF WITH GROUP DRAW AHEAD OF ESPORTS WORLD CUP

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  • The PUBG MOBILE World Cup has returned, marking its second year as part of the Esports World Cup in Riyadh
  • 24 teams from PUBG MOBILE Esports regional leagues have been placed into Groups Red, Yellow, and Green
  • The Group Draw has determined the matchings for the Group Stage, where three groups will fight to secure their place in the Grand Finals or the Survival Stage
  • This marks the first step in the biggest PUBG MOBILE Esports event of the summer, with each team aiming for the mighty $3,000,000 USD prize pool

PUBG MOBILE Esports is pleased to announce that the PUBG MOBILE World Cup (PMWC) is back for a thrilling second edition, once again taking centre stage as part of the prestigious Esports World Cup in Riyadh. Its momentous return kicks off with the Group Draw, where 24 teams from across the globe have been split into three groups to go head-to-head in the Group Stage, from July 25th-27th, for a chance to move one step closer to glory in this year’s official mid-season tournament. With an impressive lineup and a mighty $3,000,000 USD prize pool on the line, only one team will rise to the occasion to take the 2025 PMWC title.

Debuting last year, the 2025 PMWC is the headline PUBG MOBILE Esports tournament of the summer, making its comeback this year as a key part of the Esports World Cup. PUBG MOBILE Esports returns to represent its larger commitment to growing the global mobile esports ecosystem. Raising the stakes even higher for this year’s competition, the dynamic SMASH ruleset has had a refresh. In the updated ruleset, a team must first reach the match point, defined by the top team’s score after Day 2 plus 10 points, then win a match to claim the 2025 PMWC Championship title. If no team does this in 18 matches, the team with the highest overall points wins the tournament.

The Group Draw not only shapes the first battles of the tournament but also sets the tone for the breakout performances to come. The 2025 PMWC Group Draw has followed a strategic format — the 24 elite teams have been seeded into five pools based on their regional qualification results, and drawn into three groups: Red, Green, and Yellow. Battling their way through the Group Stage, these three groups will consist of eight teams seeking the number one title at the Grand Finals this August.

Representing top talent from around the globe, the 24 teams have earned their spots through intense regional leagues such as the PUBG MOBILE Super League (PMSL), PUBG MOBILE Challengers League (PMCL), along with invites from all other regions. With the draw now concluded, all teams will advance beyond the Group Stage, with the top eight securing direct entry into the Grand Finals. The remaining 16 will battle through the Survival Stage for a second chance at a spot in the championship, making every match critical as teams fight to extend their 2025 PMWC journey.

Each group and their teams can be found below:

Group Red

Group Yellow

Group Green
Team Falcons Fire Flux Esports IDA Esports
Horaa Esports Regnum Carya Esports Alpha Gaming
eArena 4Thrives Esports Alter Ego Ares
POWR Esports Team Secret Gamax Esports
Alpha7 Esports Team Vision INTENSE GAME
Nongshim RedForce INFLUENCE RAGE KINOTROPE Gaming
Weibo Gaming DRX TT Global
Aryan & TMG Gaming Yangon Galacticos R8 Esports

Key PMWC dates:

  • Group Stage – 25th – 27th July
  • Survival Stage – 29th – 30th July
  • Grand Finals – 1st – 3rd August

For more information on the confirmed teams, schedule and where to watch, please visit the official PUBG MOBILE Esports channels on Facebook, Instagram, X, TikTok, and YouTube.

 

The post 2025 PUBG MOBILE WORLD CUP KICKS OFF WITH GROUP DRAW AHEAD OF ESPORTS WORLD CUP appeared first on European Gaming Industry News.

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Gaming Americas Weekly Roundup – July 7-13

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

Apollo announced the completion of the previously announced acquisitions of International Game Technology PLC’s (doing business as Brightstar Lottery) Gaming & Digital Business and Everi Holdings Inc. (Everi) by a holding company owned by funds managed by Apollo affiliates (the Apollo Funds). The all-cash transaction, valued at approximately $6.3 billion, brings together complementary businesses to form a privately held global leader in gaming, digital and financial technology solutions. The two companies will be integrated into a combined enterprise in the coming months. Headquartered in Las Vegas, the combined enterprise will operate under the IGT name, while retaining the Everi brand in select markets and product lines.

Luckbet has announced Vitor Paulin as its Chief Marketing Officer (CMO), bringing his expertise in branding, digital marketing, data-driven strategies, performance, CRM and user experience optimisation to lead the brand’s positioning at a strategic moment for the betting sector in Brazil. With a consolidated track record in branding, strategy and communication, Paulin takes on the mission of boosting the company’s marketing initiatives, strengthening its presence in the market. Having worked for renowned companies such as Accenture, Ogilvy, Cadastra, Havas, Dentsu, Digitas, Serasa Experian, Escola Conquer and Grupo Aposta Ganha, Vitor has accumulated experience in leadership positions, including CMO and Chief Growth Officer.

Snoqualmie Casino & Hotel has officially opened its newly expanded non-smoking gaming floor, marking a significant milestone in the property’s continued commitment to exceptional guest experiences. Located adjacent to the hotel lobby, the new, larger non-smoking slot floor will feature nearly 400 of today’s most popular slot machines in a fresh, modern environment designed exclusively for non-smoking guests. This addition enhances the casino’s dedication to providing smoke-free gaming options in a luxury setting. For convenience and ease of access, non-smoking guests can also take advantage of the smoke-free entrance via the hotel’s valet parking. This new space complements Snoqualmie Casino & Hotel’s existing fully enclosed, non-smoking slot area near Falls Buffet and Snoqualmie Café & Deli, offering guests even more choice and accessibility when it comes to their preferred gaming environment.

Partnerships

Hasbro has announced a new slate of multi-year licensing partnerships aimed at transforming and expanding its most popular brands across the casino category. After a comprehensive review and market evaluation, Hasbro has selected Aristocrat Technologies, Evolution, Galaxy Gaming, and Bally’s as its newest partners in casino licensing. The new partners join existing licensee Sciplay. The announcement underscores Hasbro’s “Playing to Win” strategy, revealed in February 2025, which focuses on innovation, partnerships, and bringing beloved brands to life across more formats than ever.

The Indiana Fever announced that one of the world’s leading online betting companies, bet365, is joining the team as its Official Sportsbook Partner for the 2025 season. Bet365 will step into the game with a lineup of fan-focused features that will be integrated across the Fever’s media and game day experience. As part of the partnership, bet365 will have a strong presence throughout the Fever season, including having a brand presence across Fever Radio Network broadcasts, team social content and the Fever mobile app.

The post Gaming Americas Weekly Roundup – July 7-13 appeared first on European Gaming Industry News.

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