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GBG launches new strategy for 2024
After a six month development period, working with members, the GBG board and advisory bodies, the Gambling Business Group has unveiled its new 2024 Strategy which outlines the association’s objectives at this “vitally important” time for the UK land-based industry.
The Gambling Business Group took advantage of the largest platform in the global gaming and gambling industry to launch its new four-strand Strategy programme which will focus on reinforcing the land-based sector’s presence on high streets across the UK during the coming years.
Unveiling its new goals on the High Street Hub in the centre of ICE London this week, GBG board member Paul Terroni of Novomatic Gaming UK, and chair Steve Sharp, outlined the schedule that will drive the association’s activities as it builds its status as “the respected voice for the cross-sector land-based gambling industry.”
The GBG strategy addresses the shifting regulatory landscape, and more importantly the impact it will have on businesses of all sizes on the high street. The four point programme centres on raising the bar on commercial social responsibility, holding the government to account, driving more informed local regulator communication, and pioneering technological innovation – all geared for what GBG stresses is “a vitally important time for the high street and the wider sector”.
Working alongside its membership and policy consultant Henham Strategy, the Gambling Business Group has sent a clear signal that social responsibility and innovation must sit at the heart of everything it does and provide the driving force for its Strategic Aims to:
1. Lead on raising Corporate Social Responsibility across the land-based sector and demonstrate how gambling premises can contribute to the wellbeing of communities and society;
2. Lead on holding government to account in developing robust evidence-based gambling regulation;
3. To be the industry point of contact for local regulators;
4. To be the innovative lead on technology to meet industry challenges.
GBG board member and Novomatic director Paul Terroni said:
“The high streets in the UK in most areas have been downgraded. What we’re doing with GBG is creating a business association that promotes the high street, in terms of AGCs, bingo, and bookmakers; trying to look forward to the new business opportunities we can generate.
“This strategy is the result of working closely with members. Our board members represent a broad sector of the high street AGC, bookmakers, and bingo. There’s no other body in the UK, whether it’s BGC, bacta or anything else, that’s akin to where we want to be with promoting the high street for our businesses.”
GBG chair Steve Sharp said:
“The response has been very positive from members. Henham Strategy went out and interviewed members, presenting our proposals and getting feedback. It’s all been very positive from members, and the wider industry we shared this with. The strategy is not only for our members, but also about protecting vulnerable people while looking after the high street. It’s all about doing the right thing.
“We’re working to the Strategy already, but we’ll be monitoring where we’re going on a monthly and weekly basis, and then we’ll be discussing it with the board during our regular quarterly meetings.
We have committed to various objectives for each of the four aims that make up the strategy, and the regular working group meetings will monitor the outcomes and the impact.”
GBG CEO Peter Hannibal said:
“The Strategic Aims look beyond the current raft of White Paper changes into the long term and to what is needed to protect and secure the future of the land based gambling sector, with consumer protection and corporate social responsibility front and centre at all times.
Gambling venues in our towns and cities play an important role in their communities and The High Street Hub is an excellent platform to showcase some of the great work underway and the exciting plans for the coming year.”

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Tabcorp Appoints Vivian Stewart as Non-executive Director
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Tabcorp Holdings Limited (Tabcorp) announced the appointment of Vivian Stewart to the Tabcorp Board as a Non-Executive Director, subject to the receipt of the required regulatory approvals.
Mr Stewart is a leading telecommunications and technology Non-Executive Director with 17 years of experience on public company boards. He is a Non-Executive Director of ASX-listed technology company Superloop Limited where he is Chair of the Risk and Compliance Committee. Mr Stewart brings significant executive experience to Tabcorp, including most recently as Chief Operating Officer of global enterprise software company Bigtincan. Mr Stewart also founded corporate advisory firm Callafin where he advised on M&A transactions and capital raisings for both public and private companies.
Tabcorp Chair Brett Chenoweth said: “We’re pleased to welcome Vivian to the Tabcorp Board. He’s an experienced director with a deep knowledge of the telecommunications and technology sectors,which is critical as it underpins a large part of our business. His deep knowledge will be invaluable as we continue to evolve and innovate our product offerings.
“Vivian also brings substantial commercial experience to the business and we’re looking forward to adding his skillsets to the composition of our Board.”
Mr Stewart will be formally appointed as a Director following the receipt of necessary approvals. In the meantime, he will act as an Observer on the Board from 1 November 2025.
The post Tabcorp Appoints Vivian Stewart as Non-executive Director appeared first on European Gaming Industry News.
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TaDa Gaming Deepens Italian Market Reach via Eurobet Deal
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Following TaDa’s recent signing in Italy with Octavian Lab, a new agreement has been reached to enable content distribution though Eurobet. Part of global provider Entain, Eurobet is a state licenced operator with a significant presence online and through its substantial retail network.
This strategic collaboration will enable wider access across Italy to TaDa’s 200+ portfolio and see Eurobet clients enjoy leading games including Charge Buffalo-ASCENT, Devil Fire 2 and Jackpot Joker.
Already known in Italy as the No.1 provider for fish-shooting titles, including Ocean King Jackpot, Mega Fishing and Dinosaur Tycoon II, TaDa is building its name for originality to ensure operator differentiation in a crowded market.
With player engagement tools GiftCode and WIN CARD proven to increase retention, alongside creative streamer marketing campaigns, TaDa’s expertly localised content is shaping success for operators, aggregators and player experiences.
Facilitated by its latest licence from the UKGC and with ongoing certification for the Portuguese market, TaDa is focusing on extending brand awareness across Italy and all regulated European jurisdictions.
Headquartered in Rome, Eurobet has been driving sports betting and gaming innovation in Italy since 2007 following the introduction of local regulation. Subsequently, Eurobet has grown into one of the most recognised and trusted gaming brands in Italy.
Specialising in delivering high-quality, fully compliant gaming and betting content tailored to the Italian market, Eurobet operates an omnichannel strategy with strong performance across both online and retail.
Its continued focus on user experience, product innovation and partner-driven content development ensures it remains a preferred destination for exciting and secure gaming experiences.
Rome-based software provider Octavian Lab works with major brands including Eurobet, Snaitech, Sisal and Betfair, leading it to be named Best Aggregator of the Year at the 2024 EGR Italy Awards.
Ray Lee, Director of Business Development at TaDa Gaming, said: “The Italian market is a key destination for us. Working with a company of Eurobet’s scale and reputation is another milestone reached for our growth strategy in Europe. We are looking forward to working together.”
Claudia De Santis, Head of Gaming Integrations & Operations at Eurobet, said: “We are excited to partner with TaDa Gaming and to bring its innovative content to our players, further strengthening our commitment to a diverse and high-quality gaming offering.”
The post TaDa Gaming Deepens Italian Market Reach via Eurobet Deal appeared first on European Gaming Industry News.
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SYNOT Games Partners with Golden Park PT
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SYNOT Games has strengthened its position in the vibrant Portuguese iGaming market through a new partnership with Golden Park PT, bringing its signature energy, creativity and certified games to an audience eager for world-class entertainment.
With the first wave of games now live, including Realm of Lions, Money Vaults and the fiery fan-favourite Chilli Joker, Golden Park PT players can dive into an immersive game experience, powered by SYNOT’s engaging features, polished visuals and rock-solid performance. And that’s just the beginning.
This partnership marks another important milestone in SYNOT Games’ regulated market expansion strategy, aligning with one of Europe’s most promising iGaming regions. Portugal is home to a fast-growing community of players who know what they want: innovative titles, instant play, mobile-ready gameplay and the kind of quality that stands out.
Golden Park PT will progressively gain access to SYNOT’s full certified portfolio, over 200 titles designed to meet the highest technical and compliance standards of the Portuguese regulator. The rollout ensures seamless delivery and localised content for maximum impact from day one.
“We’re excited to bring our games to Portugal and to do it with a strong partner like Golden Park PT. This is a market full of energy and potential, and we’re confident that our titles will strike a chord with players looking for fresh, premium entertainment built on solid, regulated foundations,” said Martina Krajčí, Chief Commercial Officer at SYNOT Games.
Oriana, Operations Manager for Portugal, adds Golden Park’s perspective: “We are delighted to welcome SYNOT Games to our platform. Their content adds real variety and depth to our casino offer, and we’re excited to roll out their portfolio to our players in Portugal.”
As the SYNOT Games footprint continues to grow across Europe, partnerships like this one reflect the company’s ongoing commitment to quality, compliance and creating unforgettable gaming moments wherever players are.
The post SYNOT Games Partners with Golden Park PT appeared first on European Gaming Industry News.
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