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SPRIBE signs knock-out partnership with UFC champion Alex Pereira

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SPRIBE, the developer behind the number one crash game in the world, Aviator, has entered into a knock-out partnership with UFC lightweight champion Alex Pereira as it continues to drive awareness of the game among new player audiences.

Pereira will help promote Aviator to his fans via a series of marketing campaigns. Pereira is one of the most accomplished mixed martial artists in the world and belongs to an elite club of nine UFC athletes who have won titles in two weight classes.

Pereira is the reigning UFC light heavyweight champion, having won the title at UFC 295 last November at one of the most famous arenas in the world, Madison Square Garden. He is also the former UFC middleweight champion, a title he won the year before, also at Madison Square Garden.

The partnership with Pereira comes under an existing deal between SPRIBE and UFC signed in October last year. The multi-year agreement sees the Aviator logo and branding appear during UFC’s Fight Nights and Pay Per View events inside the Octagon.

The partnership also features brand ambassador opportunities, including creative campaigns and promotional content for UFC athletes such as Pereira to participate in.

Aviator has become the world’s number one crash game since hitting the market in 2018. Today, it is played by more than 10 million active players per month and counting. The deal with UFC and Pereira is part of efforts to continue to grow Aviator’s player base, especially in North America.

Giorgi Tsutskiridze, CCO at SPRIBE, said: “Alex Pereira needs no introduction. He is one of the most accomplished fighters in the history of UFC, and we are incredibly excited to be working with him to run a series of campaigns that will help introduce Aviator to his fans for the first time.

“Aviator offers a knock-out experience, something that Alex also knows how to provide, so this really is a perfect partnership. Keep your eyes peeled for some incredible content that combines Aviator and Alex for maximum impact.”

Alex Pereira, UFC champion and Aviator brand ambassador added: “Aviator is one of the most thrilling games in the world and delivers an adrenaline-fuelled experience similar to stepping into the Octagon and going face to face with some of the best fighters in the business.

“I’m excited to be working with the team at SPRIBE and to be introducing Aviator to my fans in various ways throughout the year.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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iGaming Wise Officially Rebrands to Wise Connections

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Following two years operating as iGaming Wise, and more than three years previously as Affluck, the company is entering a new chapter under its new name: Wise Connections.

The rebrand reflects the company’s continued evolution and its commitment to delivering clear value, stronger matchmaking, and more direct, effective connections for partners across the iGaming sector.

Wise Connections is built on a simple idea: quality beats quantity. Instead of pushing generic introductions or relying on outdated directories, the platform focuses on personal, vetted, and direct connections. Every introduction is made manually through trusted channels like Telegram, LinkedIn, or email, ensuring that both sides meet with full context, purpose, and confidence.

The core services remain the same: Marketing & PR, Consulting, Affiliate Management, but they are now tied together under a stronger single identity. And the biggest focus moving forward is the B2B Matchmaking, which has already proven to be one of the most effective ways to help operators, providers, affiliates, and service companies expand into the right markets.

Founder & CEO Gjorgje Ristikj describes the change as a natural step in the company’s growth: “We wanted a name that reflects what we really do. We connect companies with people who matter, and we do it the right way, personally, transparently, and with purpose.”

Wise Connections is not just a new name, it’s a clearer direction. A more structured approach. And a stronger commitment to building long-term partnerships that actually move businesses forward.

The post iGaming Wise Officially Rebrands to Wise Connections appeared first on European Gaming Industry News.

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BEGE Announces Dates for 2026 Edition: 25–26 November

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The Balkan Gaming and Entertainment Expo (BEGE) is excited to announce the official dates for its 2026 edition: 25–26 November 2026. Following another remarkable year, BEGE is already preparing an even bigger and more innovative event that will bring together industry leaders, innovators, and enthusiasts from across the region.

“BEGE 2025 was an outstanding success,” said Nino Berezhiani, Marketing Manager of BEGE. “The energy, innovation, and connections we saw over two days were truly inspiring. From the engaging conferences to the vibrant exhibition halls and the unforgettable BEGE Awards Night, it was incredible to witness our community come together to share knowledge, celebrate achievements, and drive the industry forward. We can’t wait to welcome everyone back for BEGE 2026 – it’s going to be even bigger and bolder!”

BEGE 2026 promises two days filled with cutting-edge insights, networking opportunities, and top-tier conferences, continuing the tradition of delivering an unmatched platform for collaboration and growth in the gaming industry.

Organizers encourage participants, sponsors, and partners to save the dates and stay tuned for announcements regarding conference programs, speakers, and special highlights for the next edition.

The post BEGE Announces Dates for 2026 Edition: 25–26 November appeared first on European Gaming Industry News.

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Evoplay appoints Vasilena Mantsiou as Chief Financial Officer

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Evoplay, the award-winning game development studio, has promoted Vasilena Mantsiou to Chief Financial Officer (CFO), recognising her outstanding contribution to the company’s growth and operational excellence.

Vasilena joined Evoplay in May 2022 and was promoted to Head of Accounting Department in January 2024, where she played an instrumental role in strengthening the company’s financial processes and supporting its continued expansion across global markets.

As CFO, she will oversee Evoplay’s financial strategy, planning, and operations, ensuring the studio continues to deliver sustainable growth and stability as it scales its presence worldwide.

The appointment highlights Evoplay’s ongoing commitment to nurturing internal talent and promoting from within, ensuring a strong leadership team that reflects the company’s core values and ambition.

Ivan Kravchuk, CEO at Evoplay, said: “Vasilena has been an integral part of Evoplay’s journey, demonstrating exceptional leadership and deep financial expertise.

“Her promotion to CFO is a natural step forward, and we’re confident that her strategic vision will continue to support our long-term goals as we expand into new markets.”

Vasilena Mantsiou, CFO at Evoplay, said: “I’m incredibly proud to take on this new role and grateful for the trust placed in me by the Evoplay team.

“Over the past few years, I’ve witnessed the company’s remarkable growth and innovation, and I look forward to contributing further to its success in this new capacity.”

The post Evoplay appoints Vasilena Mantsiou as Chief Financial Officer appeared first on European Gaming Industry News.

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