Connect with us

728x90 banner available here

Latest News

AMIQUS & Ukie’s #RaiseTheGame launch new EDI Platform, Empower Up

Published

on

Reading Time: 3 minutes

 

Award-winning specialist games recruitment agency Amiqus and Ukie’s #RaiseTheGame initiative have today launched Empower Up, a comprehensive platform to equip games companies of all sizes with the knowledge, frameworks, guidance and resources they need to establish, improve or grow their Equality, Diversity & Inclusion (EDI) policies, practices and processes.

Empower Up is suitable for all games companies, wherever they are on their EDI journey. For those looking to gain more understanding about what EDI is and why it’s important, the Intro To EDI section provides an overview. It also provides a summary of different Diversity Characteristics and Under-Represented Groups, along with some specific advice and guidance on each.

At the heart of Empower Up is a practical Health Check tool that enables games companies to benchmark where they are on their EDI journey. This will then signpost those companies and individuals to specific areas of the website where they can gain relevant advice and actionable steps on how to move forwards.

The EDI Journey section provides just that information and guidance, covering a number of areas, including:

  • Getting Started
  • Your Workplace Culture
  • Recruitment & Hiring
  • Staff Development & Retention
  • Marketing & Communications
  • Accessibility & Representation
  • Activities & Outreach
  • Legal Requirements

Meanwhile, a Resources section will provide inspirational Case Studies from studios already doing great work in EDI; a Directory of EDI organisations and initiatives; and a Glossary of Terms area. News and Events will also be regularly updated.

Studios and individuals are encouraged to sign up to become Empower Up Members, which will provide additional benefits, namely:

  • Take the Health Check and save results, allowing you to monitor your progress
  • Access to informative Case Studies from other games businesses and organisations
  • Bookmark articles to save in your personal Reading List
  • Downloadable resources, such as document and policy templates
  • Receive a monthly newsletter
  • VIP invitations to Empower Up events

Empower Up is a not-for-profit, industry-led platform from Amiqus and #RaiseTheGame.

Amiqus is headed up by Business Manager Liz Prince. With 20 years industry experience as a woman in games, she is also the force behind the G Into Gaming campaign, a pro bono initiative to drive more diversity and promote gender balance in the games industry. She is also a Women in Games Ambassador and a regular speaker on EDI topics at industry events. She said:

“There are many studios and employees who know that making their organisations a more inclusive, equal and welcoming place is the right thing to do – but often they just don’t know where to start, or how to progress. That is where the idea for Empower Up was created. There are some brilliant organisations and initiatives out there, but nothing that pulls everything together in one place to help studios to take actionable steps in this area. Empower Up has been a real labour of love, and we’re really proud and happy that it’s now ready to help games companies in the UK push forward with their EDI efforts.”

Ukie’s #RaiseTheGame initiative aims to get games businesses of all sizes to pledge to improve EDI through diverse recruiting practices, building inclusive working environments and representing voices in their games. Dom Shaw is the Equality, Diversity & Inclusion Coordinator for Ukie, as well as managing #RaiseTheGame. He said:

“It’s really exciting to see Empower Up come to life, and we thank both Amiqus and our leading #RaiseTheGame partners for supporting this important project. We want the games industry to be a more diverse and inclusive community, in which people from all backgrounds are welcome, valued and can flourish in their careers. Empower Up exists to empower organisations and individuals in the UK games industry to take their EDI knowledge and practices to the next level, through measurable and actionable steps. We look forward to seeing it in action in studios around the UK.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Continue Reading
Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)
Click to comment

You must be logged in to post a comment Login

Leave a Reply

Latest News

The State of iGaming 2025: 11 Drivers of the Industry (Part 2)

Published

on

In the second chapter of State of iGaming 2025, the Atlaslive team takes a closer look at what’s defining the next phase of industry growth. From evolving player protection tools to greener operations and new tech horizons, these drivers reveal how iGaming is preparing for a smarter, more responsible 2026.

Responsible Gambling Redefined

Responsible gambling has moved far beyond compliance checklists. Modern RG tools use behavioral insights and predictive data to help players manage time and spending. Subtle interventions, like break reminders or loss-limit alerts, are becoming key features for building player trust and keeping engagement healthy over time.

The Rise of Interactive Betting

Betting formats are multiplying, and players are engaging in new ways. Micro-bets, player props, same-game combos, and social leaderboards are turning wagering into real-time entertainment. The challenge now is clarity: platforms must balance choice with usability, giving players quick, simple access to complex markets.

Data at the Core

Data remains the invisible driver behind iGaming’s transformation. Real-time analytics now shape everything from live odds to fraud detection and personalized content. The leaders are those who don’t just collect data; they act on it instantly, adapting offers, managing risk, and improving retention on the fly.

Sustainability Takes the Stage

ESG principles are taking root across the sector. Operators are investing in green hosting, renewable energy, and transparent reporting, with regulators recognizing these commitments through official frameworks. Social impact, governance, and environmental action are becoming part of the industry’s identity.

Web3 on the Horizon

While regulation around crypto betting remains unsettled, Web3 continues to attract interest for its transparency and flexibility. Blockchain-based settlements, verifiable transactions, and digital rewards are redefining how trust and engagement can function. Once regulation aligns, its impact could be transformative.

iGaming in 2025 is evolving with purpose, fueled by innovation, guided by data, and anchored in accountability.

To see the full picture of where the industry is heading, read Part 1 and the complete Part 2 on Atlaslive’s blog.

This document is provided to you for your information and discussion only. This document was based on public sources of information and was created by the Atlaslive team for marketing usage. It is not a solicitation or an offer to buy or sell any gambling-related product. Nothing in this document constitutes legal or business development advice. This document has been prepared from sources Atlaslive believes to be reliable, but we do not guarantee its accuracy or completeness and do not accept liability for any loss arising from its use. Atlaslive reserves the right to remedy any errors that may be present in this document.

About Atlaslive

Atlaslive, formerly known as Atlas-IAC, underwent a rebranding campaign in May 2024. It is a B2B software development company that specializes in creating a multifunctional and automated platform to optimize the workflow of sports betting and casino operators. Key components of the Atlaslive Platform include Sportsbook, Casino, Risk Management and Anti-Fraud Tools, CRM, Bonus Engine, Business Analytics, Payment Systems, and Retail Module. Follow the company on LinkedIn to stay updated with the latest news in iGaming technology.

Continue Reading

Latest News

Elantil enhances marketplace options with Booming Games integration

Published

on

Reading Time: 2 minutes

Pioneering platform solutions provider adds content from leading software studio to bring customers an even wider selection of games and engagement tools

Elantil, the disruptive platform solutions provider on a mission to supply a revolutionary new “strategic backbone” for the iGaming industry, has announced that it has further increased the options in its online marketplace after partnering with Booming Games.

Established almost a decade ago by a close group of friends aiming to become one of the finest software studios in the iGaming industry, Booming Games has gone from strength to strength in recent years and now boasts a full content line-up of over 150state-of-the-art casino releases.

Licensed and certified in 17 regulated markets, including Malta, Ontario and the UK, Booming Games offers localised content in a variety of market-specific currencies and languages while also assisting operators’ engagement efforts with its exciting promotional tools.

As such, the studio promises to be a flexible addition to Elantil’s Marketplace that will enable operators to extend their outreach and supply an even more thrilling experience to players – and best of all, partners are free to contact the provider directly and form their own custom contracts.

With this, ensuring operators have complete control over the content and services that they take on and that Elantil never dictates the terms or duration of any agreements, operators can keep their costs to a minimum while also benefiting from Elantil’s quick and hassle-free integrations.

John Debono, Chief Technical Officer at Elantil, said: “Elantil’s Marketplace has been designed to put control back in the hands of operators and provide a quick and cost-effective way for them to expand their services. By adding Booming Games to our content line-up, we’ll be able to provide more thrilling content to customers that can help them reach new audiences globally.”

Frederik Niehusen, Chief Commercial Officer at Booming Games, said: “By partnering with Elantil, we’ll be able to reach new customers and deliver our top-performing slots to even more players around the world. This collaboration represents another important step in expanding our global reach and continuing to provide high-quality, engaging content to our partners and their players.”

The post Elantil enhances marketplace options with Booming Games integration appeared first on European Gaming Industry News.

Continue Reading

Latest News

MiFinity Strengthens Global KYC with Veriff’s Automated Proof of Address Integration

Published

on

Reading Time: 2 minutes

MiFinity, the award-winning global eWallet provider, has announced the integration of Veriff’s new automated Proof of Address (POA) solution, enhancing its Know Your Customer (KYC) process with cutting-edge fraud prevention and compliance technology.

This latest development builds on MiFinity’s successful two-year partnership with Veriff for Proof of Identity (POI) checks. By integrating automated POA, MiFinity will soon deliver a streamlined, highly effective KYC experience that combines POI and POA verification in real time. For customers, this means faster onboarding, instant account-level upgrades upon completion, and a frictionless journey. For merchants, it strengthens MiFinity’s ability to support genuine customers globally while mitigating fraud risks across the value chain.

The Veriff solution uses AI and machine learning to verify documents, detect manipulation, and identify fraudulent activity in real-time. This ensures only legitimate customers gain access, while reducing manual intervention for MiFinity’s KYC team. The outcome is a faster, more secure, and scalable onboarding process that protects merchants, boosts compliance, and supports long-term growth.

Paul Kavanagh, CEO of MiFinity, commented: “Our partnership with Veriff has always been about raising the bar on compliance, fraud protection and customer experience. With this new Proof of Address solution, we were proud to be involved early in the product development process, helping shape a service that works for our markets and our users. By adopting it from day one, we’ve not only streamlined customer onboarding but also strengthened the safeguards that protect our merchant partners. It’s a win-win; customers get verified quickly and easily, and merchants can be confident that MiFinity is committed to fraud prevention, compliance, and delivering trusted financial services worldwide.”

The integration also reinforces MiFinity’s position as a forward-thinking payments company committed to implementing best-in-class technologies. By reducing friction for legitimate users while blocking bad actors, MiFinity ensures higher customer satisfaction, greater trust in its platform, and added value for its network of over 1,200 global merchant brands.

Through this collaboration, MiFinity and Veriff are setting new standards for digital onboarding in fintech – where security, speed, and compliance work hand in hand to drive growth across sectors such as eCommerce, travel, Forex, and beyond.

The post MiFinity Strengthens Global KYC with Veriff’s Automated Proof of Address Integration appeared first on European Gaming Industry News.

Continue Reading

Trending

EEGaming.org is part of HIPTHER, parent brand of various prominent news outlets and international conferences. These platforms and events span a wide range of industries, including Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports, and several others. This indicates that EEGaming.org is part of a larger network that focuses on a diverse array of sectors, particularly those related to cutting-edge technology and modern lifestyle trends.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2025 HIPTHER. All Rights Reserved. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.