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Alpha Affiliates gives back to over 15,000 partners following success in its 11th anniversary

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Alpha Affiliates, the industry-leading affiliate marketing company, celebrates its 11th anniversary, announcing significant milestone achievements in 2023. The company’s dedication to providing outstanding affiliate services for the iGaming community has resulted in remarkable growth and recognition on both a national and international scale, achieving over 15,000 partners across more than 50 countries, and over 2,000,000 players worldwide.

2023 was a year of expansion for Alpha Affiliates, with the company witnessing an 20% upsurge in new partners this year. The company expanded its affiliate community, establishing connections with new, high-performing webmasters while also strengthening relationships with existing partners. These relationships have been key to their recent growth, allowing for a wide-spanning reach in over 50 countries worldwide and strengthening Alpha Affiliates’ position in global markets.

The impressive growth comes as a result of Alpha Affiliates’ newly introduced, and enhanced, product portfolio consisting of new iGaming brands, including Spinch, Rakoo, and Casino Infinity, and revamped existing products, to cater to diverse player preferences across online casinos and sports betting platforms. All of these products will be displayed at SiGMA Malta in November, where Alpha Affiliates will be in attendance, allowing attendees to meet the team and discover the company’s second-to-none approach to affiliate marketing.

Innovation remains a priority focus in 2023. Alpha Affiliates has continued to invest in cutting-edge technologies and analytical tools to provide affiliates with comprehensive data insights, drive traffic, and conversions with innovative marketing strategies. Its goal is to ensure maximum ROI through Alpha Affiliates’ data-driven approach to optimize user acquisition, all while complying to iGaming regulations across countries. The company’s efforts in this sector have been recognised by Affpapa who have awarded the title of “Affiliate Network of the Year”.

As part of Alpha Affiliate’s celebration of recent achievements, the company held its 13th anniversary “Alpha Party” in Cyprus last month where partners enjoyed a wonderful evening. Now, the company is going a step further, giving back to their community with the launch of its exciting “Affiliate Race” – a raffle offering top-performing partners a chance to compete for prizes and a spot in the coveted Alpha Affiliates Hall of Fame. With over €200,000 up for grabs, and Alpha-branded rings (inspired by the legendary NBA championship rings) which grant access to exclusive events, the race is set to be Alpha Affiliates’ biggest and most competitive promotion yet.

In the past year, Alpha Affiliates has welcomed sustained and successful growth, having appointed Irina Makarova as new Chief Marketing Officer, Vladimir Pisanko as Head of PSP, and Nikita Tsarenko as Head of Analytics, who will take part in ensuring consistent success for the company. In the coming year, Alpha Affiliates plans to strengthen its global reach and partner network, expanding into LATAM markets with WinToro, Alpha Affiliate’s new Sportsbook offer, and helping affiliates achieve their growth and revenue potential with an increasing product portfolio.

Boris Pashnev, Head of Affiliates, comments, “We’re extremely proud and humbled to have achieved all that we have in the past year. This success is evidence of our hard work in our industry, allowing us to achieve a very successful year with incredible growth, welcoming new Alpha Affiliates members. 

We will continue to provide the best affiliate service for our partners while ensuring we are continuously growing and developing to better service the industry and celebrate more milestones ahead.”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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TCSJOHNHUXLEY Captivates at ICE Barcelona 2025 with a Showcase of Innovative Solutions

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TCSJOHNHUXLEY, a global leader in live gaming products and solutions, was delighted with the successful outcome of its participation at the recent ICE Gaming Expo, held from January 20-22 at the Fira Gran Via in Barcelona. The company showcased a range of innovative products and technologies, captivating the attention of industry professionals and reaffirming its position as a leading force in the live gaming sector.

A key highlight of the event was the launch of the Supernova Progressive Jackpot System on the new Qorex 2 Electronic Gaming Terminals. This groundbreaking feature marks a significant advancement in the gaming industry, offering players the chance to win life-changing jackpots across both live and electronic tables. Qorex 2 itself, featuring enhanced multi-game functionality, customisable side bets, and a strong focus on player experience, proved a major draw, showcasing TCSJOHNHUXLEY’s commitment to delivering cutting-edge electronic gaming solutions.

Further enhancing the digital gaming experience, Roulette Xtra was introduced to the Qorex 2 platform, bringing the thrill of this popular live table game to the digital realm for the first time.

Demonstrating its commitment to innovation across its entire product portfolio, TCSJOHNHUXLEY unveiled Velocity, its latest automated Roulette wheel. Inspired by the success of its predecessor, Velocity sets a new industry standard for speed, enabling casinos to offer more games per hour, maximising table turnover and revenue. Powered by powerful brushless motors, it ensures continuous, reliable operation without the need for noisy air compressors. First showcased at G2E Las Vegas 2024, the Velocity Auto Wheel incorporates the user-friendly Wheelmate console, empowering casinos with effortless maintenance and peak performance.

TCSJOHNHUXLEY also showcased the next generation in chip handling technology with the introduction of Chipper Champ 3. Featuring an updated aesthetic and a space-saving design, the Chipper Champ 3 boasts a groundbreaking innovation with the ability to sort clay chips, a feature unmatched by any other chipper on the market. This revolutionary capability will significantly enhance efficiency and streamline casino operations. Intelligent chip recognition, intuitive software, and real-time performance data translate to faster processing, reduced errors, and enhanced productivity. The Chipper Champ 3 generated significant interest from attendees, demonstrating the strong demand for innovative solutions that enhance operational efficiency and player experience.

The new Blackjack Display captivated players with its real-time data and insights. Seamlessly integrated with TCSJOHNHUXLEY’s acclaimed Ora Luxe Winning Number Display, this innovative solution utilises advanced camera technology for automatic card recognition, eliminating the need for manual entry. By showcasing key game information, including dealer hand history, live dealer odds, and historical stats, this new dynamic Blackjack Display empowers both novice and experienced players to make more informed decisions and enhance their gameplay.

Furthermore, TCSJOHNHUXLEY showcased its unparalleled craftsmanship with a stunning display of custom Roulette Wheel Turrets, demonstrating the company’s ability to create truly unique and captivating gaming experiences.

“We are incredibly pleased with the response we received at ICE Barcelona,” says Tristan Sjöberg, TCSJOHNHUXLEY Executive Chairman. “The show provided a valuable platform to showcase our latest innovations and engage with industry leaders and the feedback we received on our new innovations was particularly encouraging. TCSJOHNHUXLEY looks forward to continuing to push the boundaries of gaming technology and delivering innovative solutions that enhance the player experience and drive success for our valued partners.”

The post TCSJOHNHUXLEY Captivates at ICE Barcelona 2025 with a Showcase of Innovative Solutions appeared first on European Gaming Industry News.

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ONE MONTH LEFT TO SUBMIT NOMINATIONS FOR SELECT CATEGORIES AT THE CASINO GURU AWARDS 2025

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Time is running out! Casino Guru is reminding industry professionals and stakeholders that there is just one month left to submit nominations for select categories in the prestigious 3rd annual Casino Guru Awards 2025. As the deadline of February 28, 2025, approaches, we encourage all eligible participants to seize this final opportunity to be recognized for their contributions to the iGaming industry.

This year’s awards bring added prestige with the introduction of an exclusive live ceremony at the Hilton Hotel in St. Julian’s, Malta. As always, Casino Guru remains committed to honoring transparency, social responsibility, inovation and ethical leadership within the industry.

Categories with open nomination

Nominations remain open for a range of categories, including our two newest additions that emphasize public engagement and individual industry impact:

  • Players’ Choice – This category gives players the power to vote for their favorite game provider from a handpicked shortlist, ensuring a winner truly selected by the public.
  • iGaming Changemaker of the Year – Recognizing individuals who have demonstrated exceptional influence and leadership, driving positive change through innovative projects and initiatives.

The complete list of award categories includes:

  • The Fairest Bonus Policy
  • The Fairest General Terms & Conditions
  • The Most Impactful Social Responsibility Initiative
  • The Best Implementation of Responsible Gambling Tools
  • The Most Transparent Casino
  • The Most Effective Handling of Complaints
  • The Most Ethical Approach to Marketing
  • Players’ Choice
  • iGaming Changemaker of the Year
  • Voice of the People

A night of celebration in Malta

Following the nomination period, voting for the “Players’ Choice” and “Voice of the People” categories will open as shortlisted nominees move forward. The final awards ceremony on June 6, 2025, will be a night to remember, bringing together top industry professionals, esteemed judges, and media representatives at an invite-only gala at the Hilton Hotel, St. Julian’s, Malta. The evening will feature a three-course dinner, complimentary drinks, and a grand celebration at Level 22, a stylish wine lounge and club with stunning city views.

Submit your nomination today

With the deadline fast approaching, Casino Guru encourages all industry players to put forward their nominations before February 28, 2025. Don’t miss this opportunity to be recognized among the best in iGaming!

The post ONE MONTH LEFT TO SUBMIT NOMINATIONS FOR SELECT CATEGORIES AT THE CASINO GURU AWARDS 2025 appeared first on European Gaming Industry News.

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At Least $5M To Be Won In GGMasters 5th Anniversary Edition

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GGPoker, the World’s Biggest Poker Room, today announces details of its upcoming GGMasters 5th Anniversary Edition, a $150 buy-in tournament running February 23 and boasting a guaranteed prize pool of $5M. The 5th Anniversary Edition is the highlight of an entire series celebrating the success of GGPoker’s signature freezeout events, with the festival running from February 9 through February 24.

In the five years since their introduction in 2020, the GGMasters freezeouts have become firm favorites of the GGPoker community; daily and weekly events with buy-ins starting from $25 and each featuring a juicy prize guarantee. Headlined by the weekly $150 GGMasters tournament, players appreciate the simplicity involved – each participant has one shot at winning the event and knows that once all their chips are gone, there are no rebuys available.

Players can satellite into GGMasters 5th Anniversary Series events or snag tickets via the $200K GGMasters Ticket Drop, which takes place throughout the series. Tickets will be randomly awarded to players participating in GGMasters 5th Anniversary Series events, with a total of $200K in tickets valued at $15, $25 and $150 awarded.

“The GGMasters 5th Anniversary Edition is all about taking that one shot at a mouth-watering prize pool,” said Sarne Lightman, Managing Director of GGPoker. “This unique single entry-only event is one of the highlights of our annual tournament schedule – buy in directly or win your way in and play for a share of at least $5M!”

Players can join the action by downloading the GGPoker app, creating their account and registering for their favorite tournaments or playing their favorite cash games. New players can also claim GGPoker’s Welcome Bonus and join the rewards-rich Fish Buffet loyalty program.

The post At Least $5M To Be Won In GGMasters 5th Anniversary Edition appeared first on European Gaming Industry News.

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