Latest News
Infront to Become ITF Official Data Partner
Infront, the international sports media and marketing agency, has been selected as the successful bidder for the ITF’s global data and betting streaming rights for the period 2025-2029, following an extensive RFP process that began in early 2023 and saw a number of bidders submit detailed proposals.
The deal, beginning in 2025, encompasses a number of ITF produced events marking a significant step in the development of Infront’s data business.
The new five-year agreement will help to deliver an enhanced fan experience through rich data and metrics, create new commercial opportunities and develop compelling data stories around ITF events.
Innovations will include a new umpire scoring solution, with Infront supplying more than 650 handheld devices to be transported around the world as per the requirements of the ITF competition calendar.
The partnership will produce a significant financial uplift for the ITF, allowing for increased funding for global tennis development and continued investment in the competitive pathway, which has seen record prize money for women in two consecutive years across the ITF World Tennis Tour.
The parties will now work together to agree and finalise contractual terms in preparation for the new rights cycle.
Kelly Fairweather, CEO of ITF, said: “Bringing matches alive through live scoring and streaming is at the heart of the fan, participant, media and market engagement in our competitions, as well as being pivotal to growing our game and essential to integrity. We’re delighted to appoint Infront as our Official Data Partner from 2025-2029.
“Tennis fans are at the centre of what we do at the ITF and the new partnership with Infront will enable us to provide a better end-to-end experience for all fans. We will also see innovation out on the court and a significant financial uplift from these rights that we will use to support the player pathway and the development of tennis globally.
“I would like to take this opportunity to thank all bidders who took part in this competitive tender process. I would also like to thank our current partner, Sportradar, for everything they have delivered for us over more than a decade and we look forward to continuing to work with them in the remaining period of our partnership to the end of 2024.”
Chris Catling, Senior Director of Infront, said: “This partnership is monumental for Infront. We’ve been diligently working on expanding our operations in this area of our business, specifically what we can offer our range of customers when it comes to data.
“The Infront technology arm, The Lab, will be key to driving technology innovation. This agreement with the ITF, an Olympic federation, is a testament to our efforts and we look forward to implementing our innovative solutions with the ITF and collaborating with them to elevate the growth of tennis.”
The new contract with Infront is another commercial outcome of “ITF2024”, the ITF’s long-term plan for sustainable growth. Since its introduction, the strategy has helped drive a significant upturn in the ITF’s financial performance and enabled record levels of funding for the global game. The ITF’s reinvestment in tennis has grown by 95.4% or $41.5 million since 2015 to $85.0 million last year.
![](https://eegaming.org/wp-content/uploads/2022/01/EEGaming-Logo-1.png)
Latest News
PAGCOR, SMC BREAK GROUND FOR NEW PAGCOR CORPORATE CENTER
The Philippine Amusement and Gaming Corporation (PAGCOR) and San Miguel Corporation (SMC) today broke ground for the state gaming firm’s new corporate office building at the Bagong Nayong Pilipino complex in Pasay City.
The PAGCOR Corporate Center – valued at Php2.45 billion – will be fully financed and constructed by SMC at no cost to PAGCOR, said Chairman and CEO Alejandro Tengco who led the project’s groundbreaking with SMC Chairman Ramon Ang.
During the simple ceremony, Mr. Tengco noted that for over four decades, PAGCOR has operated from various rented spaces under less-than-ideal conditions, with its workforce dispersed across multiple locations.
“Ang araw na ito ay katuparan ng isang pangarap para sa PAGCOR na magkaroon ng sariling tahanan,” he said. “We are truly blessed to witness this historic moment as we lay the groundwork for a vision that reflects our identity, core values and aspirations as an organization.”
The corporate center will have a floor area of 40,000 square meters, with an additional 15,000 square meters designated for comprehensive fit-out.
“Since PAGCOR will not occupy all 40,000 square meters, we plan to lease some of the commercial spaces to generate rental income,” Chairman Tengco said. “These rental earnings should be enough to cover the building’s maintenance costs.”
Mr. Tengco said the agency’s collaboration with SMC exemplifies how private-public partnerships can maximize the potential of government assets to create more economic opportunities.
“The Nayong Pilipino complex, once known for its rich attractions, culture and history, had long lain dormant,” Mr. Tengco said. “Today, it is set to be transformed into a vibrant symbol of progress and opportunity for PAGCOR.”
For his part, SMC Chairman Ramon Ang said the construction of the PAGCOR Corporate Center represents a mutually beneficial partnership between the state gaming firm and the conglomerate.
“This is a mutually beneficial partnership between PAGCOR and SMC,” he said. “While SMC will construct the Corporate Center, we will also use PAGCOR’s Nayong Pilipino property to build infrastructure that will complement airport requirements.”
The PAGCOR Corporate Center was designed by JSLA architectural design firm and will be built by New Golden City Builders. Both companies are known for big-ticket infrastructure projects in the country.
“SMC only commissioned the best architects and construction firms to ensure the project’s completion by 2028,” Mr. Ang added.
The construction of PAGCOR’s Corporate Center is part of the 25-year lease agreement entered into by the state gaming agency with SMC last December 12, 2024.
Aside from funding the building construction, SMC will pay monthly rental fees – with an annual escalation – for the use of PAGCOR’s 13-hectare Nayong Pilipino property for aviation-related projects.
The post PAGCOR, SMC BREAK GROUND FOR NEW PAGCOR CORPORATE CENTER appeared first on European Gaming Industry News.
Latest News
Winlandia adds Swish to cashier in Sweden
Winlandia, the international online casino with a Nordic twist, has added Swish to its cashier for players in Sweden as part of wider efforts to offer a deeply localised experience in each market it targets.
Swish is one of the most popular payment methods in Sweden, allowing users to make payments directly from their bank account using their mobile phone number. Users simply link Swish to their bank account and can make instant payments straight away. About 80% of the Swedish population is today a user of Swish payments.
While initially used for peer-to-peer payments, today Swish can be used to pay for many different things including online casino deposits.
Winlandia sees payments as a major driver of acquisition and retention and goes to great lengths to offer players the options they want to use for depositing and withdrawing. In Sweden Winlandia offers a seamless customer experience using Pay n Play by Trustly, with Bank ID a deposit or withdrawal are made instantly. In addition to Swish, players in Sweden can use Visa, Mastercard, PayPal, Trustly and even Apple Pay.
Adding Swish to its cashier is just one way that Winlandia has localised its offering for players in Sweden. Others include a localised landing page and stocking the lobby with more than 6,500 slot and casino games from in-demand providers such as Pragmatic Play, Play ´n Go and Evolution.
Winlandia, which is powered by the award-winning SkillOnNet platform, also has a dedicated team of customer support agents on hand around the clock to ensure that players in Sweden have the absolute best time when playing at its site.
The online casino has proved to be a big hit since making its debut in Sweden in August 2023, with players drawn to its Nordic charm including plenty of Finnish Sisu.
Christoffer Gronlund, Co-founder & Head of Affiliates at Winlandia, said: “The payment methods offered by the online casino can be the deciding factor in whether players engage with the brand or not and that’s why we are always adding new options to our cashier.
“Swish is hugely popular with people in Sweden with almost 80% of the population using Swish as a service. Our Affiliate and Marketing Partners have addressed their interest in us adding this popular payment method to maximize conversions. As part of our work to continue to localise the Winlandia experience for players in the country, adding Swish was a top priority.
“Players can now use Swish for making payments to Winlandia, taking advantage of its ease of use and speed of deposit. This helps us to deliver the superior player experience needed to engage and entertain players in such a highly competitive market.”
Jacob Ljunggren, Product Director at Leadstar Media said: “Swish is a crucial payment solution for long-term success in the Swedish market, and we’re pleased to welcome Winlandia to the group of casinos offering this option. We look forward to featuring them in our ongoing Swish withdrawal time tests on Casinodealen.se.”
The post Winlandia adds Swish to cashier in Sweden appeared first on European Gaming Industry News.
Latest News
Portside Game Assembly: Studios behind Dead Cells, Dungeon Clawler, Dorfromantik, Blasphemous on board and ticket sales for brunch and party launched
With Portside Game Assembly, Gamecity Hamburg is welcoming studio heads and directors from successful indie game studios on a conference ship and other extraordinary locations in Hamburg on June 27. Benjamin Laulan, Co-Founder of Evil Empire, (Dead Cells, The Rogue Prince of Persia) will give a keynote on the Triple-i Initiative started by the French studio. At the Triple-i Showcase 2024, over 30 “iii games” were announced in 45 minutes, and 150,000 views were achieved on YouTube alone. Further speaker on board is Philomena Schwab, Founder of Stray Fawn Studio (Dungeon Clawler, The Wandering Village).
Portside Game Assembly celebrates its premiere as B2B-conference for international indie game leaders on June 27. There will be no direct ticket sales for the conference; instead, a curated list of participants will ensure that only studio heads and decision makers attend the conference on board a ship sailing through the port of Hamburg.
At the same time, the Networking Brunch and the Games Industry Party are open as networking events for interested contacts from the games industry to bring platform holders, publishers, and game companies into contact with the international conference participants. Studio leads from Denmark, Sweden, Switzerland, the UK, France, Spain, Canada, the USA, and Germany are already on board for the conference.
Portside Game Assembly is set to be a platform for decision makers and studio leads to exchange ideas, learn from each other, and face the challenges of the games industry through collaboration.
As the first announced talk of the conference, Benjamin Laulan (Co-Founder of Evil Empire) will present a keynote on the Triple-i Initiative and how to create your own announcement space and talk directly to your audience when you can’t really relate to other existing showcases. In addition, Philomena Schwab (Founder of Stray Fawn Studio & Publishing) will give a short talk about ways for game idea validation.
The program of the Portside Game Assembly will consist of keynotes, short talks, and roundtables.
Selection of already confirmed participants:
- Evil Empire (Dead Cells, The Rogue Prince of Persia) / France
- Stray Fawn Studio (Dungeon Clawler, The Wandering Village) / Switzerland
- The Game Kitchen (Blasphemous I & II) / Spain
- Toukana Interactive (Dorfromantik)/ Germany
- Ghostship Publishing (Deep Rock Galactic) / Denmark
- Landfall Games (Content Warning, Totally Accurate Battle Simulator) / Sweden
- Chasing Carrots (Halls of Torment) / Germany
- Foulball Hangover (Hydroneer) / UK
- Siege Camp (Foxhole) / Canada
The post Portside Game Assembly: Studios behind Dead Cells, Dungeon Clawler, Dorfromantik, Blasphemous on board and ticket sales for brunch and party launched appeared first on European Gaming Industry News.
-
Latest News3 months ago
India’s top gamers Jonathan & TechnoGamerz to face off in eFootball showdown at DreamHack India 2024
-
Latest News3 months ago
The 2024 PUBG MOBILE Global Championship (PMGC) Grand Finals Arrive in London!
-
Latest News1 month ago
GamCare releases Annual Report following record breaking year of support on the National Gambling Helpline
-
Latest News3 months ago
Mortal cements his name as face of Indian gaming, wins ‘Content Creator of the Year’ at global Esports Awards 2024
-
Latest News2 months ago
Abios powers upcoming gaming media platform Apollo with in-play statistics for League of Legends
-
Latest News3 months ago
Mythpat, GamerFleet, Piyush Joshi Gaming: India’s popular Minecraft Players Gear Up for the Ultimate Battle in Creators Rumble
-
Latest News3 months ago
Booming Games Partners with Hollywoodbets to Launch Immersive Slots Games in South Africa
-
Latest News3 months ago
MelBet Appoints Bollywood Actress Sherlyn Chopra as its New Brand Ambassador
You must be logged in to post a comment Login