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Altenar signs partnership agreement with Flows

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Sportsbook platform, Altenar signs partnership agreement with Flows, the industry’s award-winning no-code automation platform.

Leading Malta-based sportsbook provider, Altenar, has today signed a partnership agreement with Flows for the provision of its no-code integration & automation platform. The partnership will enable Altenar to build features and applications without code and increase innovation via Flow’s innovative automation technology.

Flows support businesses by speeding up development and simplifying integrations through a single interface and workflow automation tool. The partnership will allow Altenar to streamline its processes and enhance its operational efficiency resulting in significant time and cost savings.

Flows essentially acts as a bridge between different systems and technologies, making it easy for data to flow smoothly and for workflows to be automated. This integration helps sportsbook suppliers make their processes more efficient, reduce manual work, and eliminate information silos. With Flows’ no-code approach, providers can effortlessly connect different data sources.

By harnessing the power of Flows Altenar can effortlessly create new features, automate personalised campaigns, promotions, and betting options, all without being hindered by complex technical procedures. With Flows, Altenar will have the flexibility to innovate and respond to changing trends without the need for extensive technical knowledge or resources. This seamless and intuitive platform will empower to drive innovation, engage customers with tailored experiences, and maintain a competitive edge in the dynamic sports betting industry.

Domenico Mazzola, Director of Sales said: “ We’re delighted to announce our partnership with Altenar, a prominent leader in sportsbook software. It’s an honour and a true testament to what we are building here at Flows to see an industry leader recognise the importance and the benefits that Flows, no-code automation, can bring to the industry. We look forward to building a long-term relationship with Altenar. ”

Charlie Williams, Commercial Director said: “ We are excited to launch our strategic partnership with Flows, who sit at the forefront of integration and real-time automation. Player experience and sending the right sporting bets, to the right players, at the right time is critical for our clients’ success. This partnership with Flows enables us to further extend the power of our award winning sportsbook solution and deliver even more value faster to our clients and their users. We look forward to a fruitful, long-lasting relationship with Flows. ”

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Good Neighbours: Parq Casino’s ‘For Vancouver’ Set of Corporate Values Steers Organization, Champions Community

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Local-Forward Philosophy Drives Parq’s Commitment to Effect Positive Change for People, Businesses and City at Large.

Downtown entertainment hub Parq Casino is embracing its corporate set of values called ‘For Vancouver’ that champions the people, businesses and organizations that call the city home and aims to ‘make Vancouver a better place’.

The ‘For Vancouver’ program affirms Parq’s city-first philosophy that sees the resort place a premium on purchasing from regional purveyors, employing local residents, nurturing relationships with neighbourhood non-profits, and donating thousands of dollars and in-kind support to key partners like St. Paul’s Foundation, the Downtown Eastside Women’s Centre, the Vancouver Chinatown Foundation and YWCA Metro Vancouver.

Between prizes and funds donated and community sponsorships, Parq has provided more than half a million dollars over the past year to 20 Vancouver charities, non-profits and organizations that have positive environmental and social impacts, as well as spaces and facilities for groups to host their own fundraising events.

Parq VP of Marketing Karen Gray, who spearheaded the initiative, views it as a way to spur change by championing people, businesses and community groups that make the city a better place to live, work and play.

“Lending a hand to the folks next door is what good neighbours do,” says Gray. “To that end, ‘For Vancouver’ is more than just a set of corporate values — it’s a pledge to the community at large that Parq is proud to embrace in thought, word, and deed. We care deeply about the people who live and work here and strive to always make a positive contribution to the place we call home.”

From the produce, meat and beverages used throughout the resort to the soap in its hotel rooms, Parq strives to support the local economy through its procurement and purchasing efforts, with goods acquired directly from vendors and purveyors in neighbouring Downtown Eastside, Strathcona and Mount Pleasant areas of the city.

When it comes to hiring, Parq actively engages and consults with social development agencies such as CAN WiN, Open Door Group, Mosaic, Jobs West, YWCA and ISSofBC to help facilitate its ability to hire and support individuals with diverse backgrounds and barriers to traditional employment.

“We recognize the lasting and meaningful impact our actions have on the community, environment, and well-being of our guests and employees, and we will work together to ensure that impact is the best it can be and supports worthwhile and critical projects and initiatives throughout Vancouver,” says Gray.

Parq Casino President Jeff Craik applauds Gray’s efforts to showcase and support local and inspire change at a grassroots level via the ‘For Vancouver’ initiative.

“Under Karen’s leadership, we’ve been able to help create employment opportunities for marginalized groups, build partnerships with local non-profits and charities, and support numerous cultural and sports events,” says Parq Casino President Jeff Craik. “Her efforts have strengthened the social fabric of BC, brought people together and helped us earn recognition as the #1 casino in North America when it comes to promoting a culture of responsible gambling. Her dedication to fostering opportunity, inclusion and social responsibility showcases her unique ability to drive meaningful and lasting change in the local community and beyond.”

For more information on Parq’s ongoing commitment to the community at large and its ‘For Vancouver’ initiative, visit parqcasino.com/community

In addition to offering world-class casino gaming, Parq Casino is home to two luxury hotel properties — JW Marriott and the DOUGLAS, Autograph Collection — as well as The Spa by JW and numerous restaurants and amenities like the Johnnie Walker Lounge, The Victor, Honey Salt, 24/7 Eats, D/6 Bar & Lounge, and BC Kitchen.

For more information about Parq Casino, please visit parqcasino.com.

 

The post Good Neighbours: Parq Casino’s ‘For Vancouver’ Set of Corporate Values Steers Organization, Champions Community appeared first on European Gaming Industry News.

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F1 Esports: another four races in Stockholm for Scuderia Ferrari HP

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The F1 Sim Racing championship is back in the Stockholm arena (Sweden) for Event 2 of 2025. After the opening four races in January, the Scuderia Ferrari HP Esports Team drivers are confident and ready to score points to be front runners during the second part of the season.

A complicated start – After memorably winning the constructors’ world championship in the 2023/2024 season, Bari Broumand and Nicolas Longuet struggled to repeat that form in the opening event of the year, even if the former secured a stunning win at the Bahrain circuit. Apart from that, there were complications in either qualifying or the race in Australia, China and Saudi Arabia which means the team is currently fifth in the constructors’ standings, 50 points off the leader. It’s a big gap but not an insurmountable one, with eight races remaining.

The calendar – Event 2 takes place from 11 to 13 February and features races on the classic European tracks of Silverstone, Spa-Francorchamps and Zandvoort, as well as the United States GP in Austin. It’s an important step on the way to the final, which runs from 25 to 27 March, with the Grands Prix in Mexico, Brazil, Qatar and Abu Dhabi.

The post F1 Esports: another four races in Stockholm for Scuderia Ferrari HP appeared first on European Gaming Industry News.

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Grace Media bolsters senior team with new hires and promotions

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Grace Media, the leading provider of white-label online gaming solutions, has strengthened its senior leadership team with two new hires and two promotions.

James Goodliffe joins as Head of Sportsbook, a role to which he’ll bring more than 25 years of experience at some of the biggest names in the industry, including Ladbrokes, Gamesys and LiveScore Group.

Also joining the Grace Media team is Frazer McNaughton, as Head of Compliance, having previously held safer gambling roles at companies including William Hill and Midnite.

Grace Media has also promoted two existing staffers to senior positions. Chris Prentice assumes the new role of Head of Revenue & Commercial Partnerships, where he’ll be tasked with expanding the company’s portfolio of partners.

And Gary Barber becomes Grace Media’s new Marketing & Operations Director, expanding his remit to include a focus on ROI within the marketing spend.

Grace Media CEO Warren Jacobs said: “It is exciting to see the Grace Media team growing, and these appointments reflect our commitment to delivering the very best to our partners. James and Frazer add significant experience and know-how, while Chris and Gary are now even better positioned to drive the business forward. With such a strong team in place, it’s set to be a landmark year for Grace Media.”

Grace Media helps some of the biggest gaming brands in the world into the UK market via white-label agreements, as well as providing support across CRM, compliance, payments and fraud protection and more.

Last year, the company partnered with Rollbit for the fast-growing operator’s UK debut.

The post Grace Media bolsters senior team with new hires and promotions appeared first on European Gaming Industry News.

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