Latest News
OpenBet Strikes Landmark Agreement to Power OPAP’s Online Sports Betting Offering
OpenBet, a world leader in sports betting entertainment, has signed a new long-term partnership with OPAP, the leading gaming company in Greece. The deal, which concerns OPAP’s online sportsbook, strengthens OpenBet’s position as a global provider of choice for leading sports betting operators and World Lottery Association (“WLA”) members.
Founded in 1958, OPAP, a member of Allwyn Group, is the leading gaming operator in Greece and among the most renowned companies in the industry globally. OPAP is also a sector leader in Responsible Gaming and supports society in practice through a comprehensive Corporate Responsibility strategy.
OpenBet’s unrivalled technology will power OPAP’s online sportsbook offering, scaling the company’s online betting business and providing a series of competitive advantages. As part of the new partnership, OpenBet will deliver the full suite of its world-class betting technology, trading and sports content via SportCast.
The partnership marks the first for OpenBet in the Greek market where the company operates one of its largest hubs globally. The region presents one of the most promising opportunities across Europe.
OpenBet has a long and established history of partnering with the world’s largest gaming companies. The partnership with OPAP takes the number of WLA members now live with OpenBet’s sports betting technology, content and services to 10. WLA members provide an unparalleled experience for their customers, delivering safe, responsible and reliable entertainment, while supporting national economies.
Jan Karas, CEO of OPAP, commented: “At OPAP, we always look to offer our customers the highest quality of innovative and entertaining gaming products. Therefore, we are very pleased to be partnering with OpenBet and we are looking forward to leveraging their expertise and high-end technology solutions, in order to upgrade customer experience and take our online sports betting activities to new levels.”
Jordan Levin, Group CEO of OpenBet, added: “We’re delighted to have partnered with OPAP to help them deliver a best-in-class online sportsbook. The technology, content and services we provide, combined with our flexible and tailormade solutions has made us the leading sports betting partner for WLA members. It’s another huge milestone for OpenBet and we’re looking forward to working with Jan and his team at OPAP.”
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Latest News
SPORTFIVE Study Highlights Women’s Football Value & Growth Potential
New research from global sports marketing agency SPORTFIVE finds a growing interest in women’s football as more than half (54%) of the population aged 16-64 have an interest in women’s football, but 76% of fans feel they don’t see enough coverage of the sport.
- 196 million fans of women’s football aged 16-64 across six surveyed markets
- 76% of fans feel that they don’t see enough coverage of women’s football
- ‘The national team’ is the most common reason behind fandom
Women’s football is undergoing an unparalleled period of growth, with recent years seeing soaring popularity and marked uplifts across every level of the sport.
With a strategic objective to develop the women’s sport business, SPORTFIVE commissioned the whitepaper ‘Rise of Women’s Football – A Movement, Not A Moment’ to recognise and illustrate the value of the most popular women’s sport and underline the crucial steps needed to maximise its full potential.
Analysing women’s football through the lens of six key markets Australia, France, Germany, Spain, the UK and the U.S, the study examines four key components that are driving development in the game: brands, fans, players and media platforms.
For more information and whitepaper visit sportfive.com/press-media
The post SPORTFIVE Study Highlights Women’s Football Value & Growth Potential appeared first on European Gaming Industry News.
Latest News
TEAM VITALITY RENEWS STAR-STUDDED AMERICAN TEAMFIGHT TACTICS ROSTER
- Team Vitality has announced the renewal of its Teamfight Tactics (TFT) dream team, after a successful 2024, securing a top 4 finish at the 2024 Esports World Cup.
- The all-American team features renowned pro-players and streamers; Kevin ‘setsuko’ Jiang, Michael ‘k3soju’ Zhang, Jeffrey ‘Milk’ Pan, and Kevin ‘Prestivent’ Zou, who have renewed their contracts with Team Vitality for the full year of 2025.
- The renewal highlights Team Vitality’s ongoing commitment to strengthening its international growth in the competitive landscape and engaging with its global fan base through events, streaming, content, and more.
Team Vitality, the leading esports organisation, is proud to announce the renewal of its Teamfight Tactics (TFT) team. The all-American roster of Kevin ‘setsuko’ Jiang, Michael ‘k3soju’ Zhang, Jeffrey ‘Milk’ Pan, and Kevin ‘Prestivent’ Zou will continue to represent Team Vitality on the global stage throughout 2025. The roster signifies Team Vitality’s commitment to building long-term relationships with top-tier talent while reinforcing its continued expansion into the American esports industry.
TEAM VITALITY SET TO CONQUER THE TFT ARENA
The roster is gearing up for an exciting competitive season ahead, with the team set to participate in several high-profile events throughout the year, such as the Riot Games TFT Esports Circuit. Another standout event in the competitive calendar is the TFT Open LAN in December, which will be taking place in Paris, the home turf of Team Vitality. Here the roster plans to showcase their skills and further build their legacy as one of the most elite teams in the TFT competitive scene.
The roster, boasting exceptional talent, is composed of:
- Michael ‘k3soju’ Zhang – Michael “k3soju” Zhang, is one of the most prominent streamers in TFT and worldwide. With a long-standing presence in competitive esports, having competed in other esports titles such as League of Legends, k3soju is one of the most popular players in the scene. k3soju has secured multiple notable achievements such as becoming runner-up in the 2022 Dragonlands: North America Regional Finals upon which he made his World Championship debut. A top 4 finish in the 2024 Esports World Cup gained k3soju additional popularity all across the world. Aside from his TFT success, k3soju is often one of the top 10 most watched streamers on Twitch globally. With 224 hours streamed in 2024, he boasts a dedicated following of 624K fans, with over 3.3 million hours watched and 23,000 peak viewers. His impressive track record and huge streaming presence make him a formidable force in the TFT community.
- Kevin ‘setsuko’ Jiang – Setsuko is a rising star, known for his fast-paced, aggressive playstyle. His unique talent and strategic thinking have led to several impressive accomplishments, including multiple first places in the 2023 Monsters Attack and Runeterra Reforged Sets of Teamfight Tactics. Most recently, he accomplished a 9th place finish at the TFT Open LAN in Macao, and placed top 4 in the 2024 Esports World Cup alongside his team. Setsuko also boasts a substantial following on Twitch, with 188K followers, where he streams his expert gameplay.
- Jeffrey ‘Milk’ Pan – DeliciousMilkGG, Milk Guy, or simply Milk, has earned a reputation for his mastery of high-cost units and powerful synergies. A consistent top 4 finisher, Milk excels at crafting potent endgame compositions, often securing victories with his calculated strategic decisions. His impressive achievements include first places in several meaningful tournaments such as but not limited to the 2022 Gizmos & Gadgets: NA Regional Finals. Milk also finished 2nd in the most recent Americas Final and Top 4 at the 2024 Esports World Cup. Beyond his success as a pro player, Milk connects with his fans on Twitch, with a dedicated following of over 160K.
- Kevin ‘Prestivent’ Zou – As the final member of the roster line-up, Prestivent, is a respected professional in the Teamfight Tactics community, ranked among the best for his strategic prowess and consistent performance. Prestivent also streams on Twitch, with a growing audience of 84K followers. Prestivent’s skills, drive, and passion make him a key player on the roster, bringing both top-tier gameplay and support to his team.
With a combined Twitch following of over a million fans, the team members are key influential figures in the TFT community. Through their engaging content, the team connects with fans worldwide, sharing valuable insights into their gameplay, educating aspiring competitive players, and building strong relationships with their audiences. United by a shared ambition to continue captivating fans worldwide, all whilst reaffirming their dominance in Teamfight Tactics, through their exceptional performance and dedication.
“I’m proud to represent Team Vitality for another year, “ said k3soju, pro-athlete for Team Vitality. “We’ve grown so much together, as a team and as individuals, and we’re more determined than ever. I’m excited to see what this season will bring and am incredibly grateful for the ongoing support from our fans.”
“Our roster renewal signifies Team Vitality’s ongoing strive for excellence and global expansion,” says Fabien “Neo” Devide co-founder and chairman of Team Vitality. “We’re incredibly proud to have such talented players represent us, both on and off stage, as they continue to inspire and elevate the standards of competitive gaming. This year, we’re focused on further expanding our presence on an international level, particularly in North America, while continuing to grow with our existing fanbase.”
ACCELERATING TEAM VITALITY’S INTERNATIONAL EXPANSION
By focusing on its star players, investing in their development and providing them with the resources they need to excel, Team Vitality is affirming its commitment to growing world-class talent. This vision is as much about their individual progression as it is about the club’s overall success on the international stage.
With ambitions to expand even further, Team Vitality is looking to reach new heights in esports. This year, the organisation is building on the strength of its Teamfight Tactics (TFT) roster to strengthen its ties with its North American community, while continuing to expand into new global markets.
For all press inquiries: [email protected]
The post TEAM VITALITY RENEWS STAR-STUDDED AMERICAN TEAMFIGHT TACTICS ROSTER appeared first on European Gaming Industry News.
Latest News
Swifty Sports Seals Game-Changing SPA with SGN to Dominate Sportsbook Ireland
Power move positions Swifty Sports for explosive growth, elevating its online betting and casino offerings in Ireland.
The game has changed. Swifty Sports is the most promising force in online sports betting. It has officially entered into a groundbreaking Stock Purchase Agreement (SPA) with Signing Day Sports (SGN), positioning itself for an unprecedented surge in the sportsbook Ireland industry. This strategic acquisition cements Swifty Sports’ ambition to outpace competitors and redefine online betting. With final approvals imminent, anticipation is soaring—Swifty Sports isn’t just playing the game; it’s rewriting the rulebook.
The agreement marks a turning point for Swifty Sports, a brand that has earned recognition for delivering a next-level online betting experience Ireland trusts. Swifty Sports gains access to global resources by joining forces with SGN, enabling it to refine its platform with AI-driven analytics, faster transactions, and expanded betting options. James Gibbons, CEO of Swifty Global commented, “The Swifty Global team has worked extremely hard, demonstrating exceptional diligence and discipline in building an outstanding business with a solid foundation as one of the biggest sportsbook’s in Ireland.”
Swifty Sports has already distinguished itself from competitors by offering Swifty Sports Betting and Swifty Sports Online Casino, providing bettors with high-speed transactions, robust security, and an extensive selection of games. This deal will allow the company to scale up and compete with some of the biggest names in the sportsbook Ireland industry, positioning itself alongside global gaming powerhouses. Swifty Sports will expand its market reach by leveraging SGN’s industry expertise, making it a serious contender in Ireland’s fast-growing online gambling sector.
This strategic move follows a broader consolidation trend within the gaming industry, with major players acquiring promising betting platforms to solidify their presence. Swifty Sports’ aggressive expansion plan mirrors similar deals across betting sites in Ireland as companies race to meet growing consumer demand for seamless and secure online wagering. The merger is expected to not only boost Swifty Sports’ valuation but also reshape competition in the market.
With final approvals anticipated in the coming weeks, Swifty Sports is already preparing new features and promotions to mark this transformative shift. As excitement builds, the company remains committed to maintaining its reputation for reliability, transparency, and an unmatched user experience. The partnership with SGN is expected to unlock new opportunities, cement Swifty Sports as a leader in Swifty Sportsbook Ireland, and set a new industry standard.
As the deal nears completion, Swifty Sports is focused on delivering an upgraded gaming experience that will solidify its place as the premier online betting site Ireland. With the merger of SGN, the company is well-positioned to outpace competitors and redefine what players can expect from a modern sportsbook and casino platform.
To learn more about this game-changing partnership and discover the future of online betting, visit swifty.global/.
The post Swifty Sports Seals Game-Changing SPA with SGN to Dominate Sportsbook Ireland appeared first on European Gaming Industry News.
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