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FashionTV Gaming Group set to take ICE 2023 by storm, introducing industry leaders to its revolutionary ‘brand to business’ model in signature FashionTV style – on its luxury boat, the ‘FashionTV Queen’

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The world’s foremost gaming, casino and sports operators are invited on board of the ‘Floating Booth’, to discover the power of the FashionTV brand, as they launch their own FashionTV-branded casinos, sports websites and more in their home markets.

 Following another year of standout successes, FashionTV Gaming Group, one of the industry fastest growing companies announces its next phase of development, showcasing its innovative and unique ‘brand to business’ model, implemented for iGaming operators, at ICE 2023.

FashionTV is enjoyed by over 2 billion viewers worldwide, with a reputation spanning 25 years as the leading global luxury, lifestyle and fashion broadcasting channel.

FashionTV Gaming Group is the exclusive licensor of the FashionTV brand for online games, with FashionTV-branded games already successfully developed and/or distributed by industry giants, including Playtech, Flutter Entertainment, PokerStars, Paddy Power, Sky Bet, Betfair, Evolution, NetEnt, Red Tiger, Caliente, Betconstruct, EveryMatrix and more.

Now, the Group will take its ‘brand to business’ model direct to B2C operators, as it seeks to sign license agreements with those premier gaming operators worldwide that have substantial captive markets. Working with market leaders across regions and countries, FashionTV Gaming Group will give its partners access to the power of a global megabrand, harnessing FashionTV’s extraordinary content to transform new, no-name launches, into massive, branded businesses. Delivering new growth engines that leverage a brand loved by billions – at a fraction of the marketing cost.

Sailing a wave of success to ICE 2023

FashionTV Gaming Group will be introducing this revolutionary ‘brand to business’ model to industry leaders in signature FashionTV style, on the exclusive ‘FashionTV Queen’ boat, docked right outside the ExCeL.

The fully branded FashionTV Queen will sail under seven bridges on its way to the ExCeL, before docking on the morning of 7 February.

Industry giants and leading partners are invited aboard this magnificent, luxury vessel – an authentic replica of a historic Mississippi Paddle Boat – for a packed schedule of FashionTV Gaming events, corporate meetings and parties.

The boat’s first luxury level will be dedicated to corporate business meetings, accompanied by delicious food and drink, freshly prepared by the FashionTV gourmet chef.

Meanwhile, the upper deck will host ICE visitors for music and mingling with the FashionTV business development team, who are on hand throughout the day to discuss future business opportunities.

The glamorous FashionTV models will welcome guests at the ‘Wall of Fame’ for stylish photos. And of course, sunset heralds the arrival of the inimitable FashionTV parties, with limited, C-level only VIP tickets for receptions on 7 and 8 February, from 17.30.

Guests can expect superstar cabaret performances courtesy of FashionTV icons, alongside a showcase of FashionTV-branded products already taking the market by storm. Presenting these branded luxury lines of gaming products at their very best, surrounded by the glamour of a FashionTV party, typifies the way in which FashionTV Gaming Group combines virtual and real worlds, for maximum effect.

Visitors to ICE will find the FashionTV Queen docked outside the ExCeL, next to the Sunborn Hotel. Details are also on the ICE website and the FashionTV Gaming Group team and models will be available inside the conference centre to provide directions and schedule meetings.

Industry leaders coming from the city can be picked up by the FashionTV Queen’s Rolls-Royce, chauffeuring them directly to the first-level corporate deck for their scheduled meetings, where new business partnerships will be discussed.

With the promise of powerful industry partnerships to be forged, revolutionary FashionTV-branded games, websites, luxury lines of products and new growth engines to launch – plus star-studded parties on the FashionTV Queen – this is an ICE experience not to be missed.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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ZITRO INTRODUCES CONCEPT AT FOLIATTI CASINO MITRAS

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CONCEPT, Zitro’s new cabinet line has arrived at Foliatti Casino Mitras in Monterrey, Mexico.

This innovative addition is complemented by the launch of Legendary Sword, Zitro’s new multi-game that transports players to a medieval world where, with the help of a magical sword, they can double their prizes through unique mechanics, offering an unparalleled experience for Foliatti’s customers.

“We are delighted to welcome Zitro to our Mitras property with their exciting new products. The arrival of CONCEPT and games like Legendary Sword reinforces our commitment to offering our customers innovative and high-quality entertainment. From day one, the players’ response has been extraordinary, and we are confident that this new addition will continue to bring great satisfaction,” states Daniel Ramírez, Machines and BI Manager at Foliatti.

For his part, Johnny Ortiz Viveiros, founder of Zitro, commented, “We are proud that Foliatti has chosen Zitro to add CONCEPT into their offering. Zitro’s presence is known to generate positive results in any venue, and with this impressive installation and the addition of games like Legendary Sword, the outcomes have been highly successful.”

 

The post ZITRO INTRODUCES CONCEPT AT FOLIATTI CASINO MITRAS appeared first on European Gaming Industry News.

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FBMDS launches Infinity Series: A New Era of Video Bingo Innovation

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FBMDS is thrilled to introduce the Infinity Series, a groundbreaking collection of video bingo games created to elevate the online gaming experience and bring new dimensions of engagement and profitability to casino operators worldwide. This highly anticipated collection represents FBMDS’s leadership recognition in the video bingo landscape, with advanced features that align with modern gaming expectations.

The Infinity Series includes FBMDS’ most popular titles such as:

  • Rubingo,
  • Bingo Blast,
  • Champion II,
  • Viva Mexico,
  • Multi Champion,
  • Multi Mega,
  • Bingo Pilipino,
  • Multi Plus,
  • 30 Mania!
  • and Plus 3.

Each game in the collection has been meticulously crafted with spotless novelties, improved game mechanics and game atmosphere, and next level designs that together create an enhanced gaming experience for players.

At the core of the Infinity Series are innovative features and improvements that make each game stand out, including enhanced game math, increased RTPs, and refined betting systems. These elements not only add layers of excitement for players but also help online casinos achieve greater revenue through optimized prizes and longer engagement.

  • Revolutionary Game Math: The Infinity Series redefines the gaming experience with advanced mathematical models, bringing a new level of unpredictability and excitement. The improved RTP rate of up to 96% across all games provides players with competitive prizes while supporting a sustainable revenue model for operators.
  • Next-Level Visual and Audio Design: Each game in the Infinity Series features an innovative visual style that combines vibrant graphics, immersive soundscapes, and a responsive layout, creating an atmosphere that captures players’ attention from the very first play.
  • Player-Friendly Game Mechanics: The Infinity Series products incorporate intuitive controls and betting options to make games accessible to players of all experience levels. This player-first approach ensures players stay engaged, maximizing retention and expanding game popularity among diverse audiences.
  • Commitment to Reliability: The Infinity Series not only ensures exceptional performance for operators, but also stands out for its responsiveness. The games are Responsive Designed, which means they adapt perfectly to any device, guaranteeing an immersive and unforgettable gameplay experience, and have a robust system that provides total confidence for both operators and players.

The Infinity Series is designed to be as beneficial for casino operators as it is thrilling for players. Through increased RTP and advanced game logic, FBMDS has developed leading games that support a win-win environment, fostering both high player retention and profitability for casinos.

‘It is with great enthusiasm that we launch the Infinity Series onto the market,’ says Renato Almeida, Director of the FBM® Group and FBMDS representative. ‘We are determined to be the pioneers of innovation in the video bingo universe, providing our partners with high-performance tools that boost engagement and optimize results. Infinity Series is not just a novelty, it’s a revolution that will raise industry standards and transform the player experience.’

With the Infinity Series, FBMDS offers a revolutionary collection that brings video bingo to a whole new level of sophistication, thrill, and profitability. Casino operators interested in adding these innovative games to their platform can contact FBMDS for further information.

 

The post FBMDS launches Infinity Series: A New Era of Video Bingo Innovation appeared first on European Gaming Industry News.

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TEAM VITALITY AND NESCAFÉ LATTE PARTNER TO LAUNCH “READY TO LEVEL UP”

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  • Team Vitality is thrilled to announce NESCAFÉ LATTE as its official latte coffee supplier for 2025, fuelling the clubs elite rosters
  • NESCAFÉ LATTE’s first foray into the esports space, “READY TO LEVEL UP”, created in collaboration with The Brand Nation, is a key element of NESCAFÉ LATTE’s national “Now You’re Fresh to Level Up” campaign
  • Through tailored brand activation strategies, Team Vitality is reinforcing itself as an industry leader, helping brands authentically enter the esports world and engage with the global gaming community

Team Vitality is excited to welcome NESCAFÉ LATTE as its latest partner to join The Hive. Gearing up for a landmark year, competing in several international tournaments on home soil – including the Rocket League World Championships in Lyon – Team Vitality’s partnership with NESCAFÉ LATTE is a welcome addition as they aim to deliver new and engaging experiences for players and fans. Throughout the year, the partnership will introduce a fully digital activation, combining performance and sensory equipment to elevate experiences.

NESCAFÉ LATTE AND TEAM VITALITY: READY TO LEVEL UP

Team Vitality and NESCAFÉ LATTE are teaming up for the “Ready To Level Up” campaign, developed in collaboration with The Brand Nation agency. The campaign shines a spotlight on how NESCAFÉ LATTE, crafted for younger generations, seamlessly fits into the fast-paced world of esports. In competitive gaming, leveling up symbolises growth, skill enhancement and continuous improvement – values that resonate deeply with both players and fans seeking a boost in energy and motivation.

Through “Ready to Level Up,” Team Vitality reveals how its players naturally incorporate NESCAFÉ LATTE into their daily routines, especially during defining moments in their careers. Whether gearing up for major matches, recharging after intense competition, or celebrating victories, the drink serves as a genuine performance booster, fueling both performance and enjoyment. The campaign will feature exclusive social content capturing these moments, giving fans a closer look at the energy that drives professional esports.

Together, Team Vitality and NESCAFÉ LATTE celebrate the passion, intensity, and dedication behind every gaming session. This partnership reflects a shared ambition – to blend performance and pleasure, empowering the esports community to reach new heights.

TEAM VITALITY SUPPORTING A PREMIUM BRAND IN ESPORTS

With a global viewership of over 540 million in 2024, esports has cemented itself as a key industry for capturing the attention of younger generations. By partnering with Team Vitality, NESCAFÉ LATTE is tapping into France’s largest esports club to connect with this incredibly engaged audience and mark its official entry into the esports scene. This collaboration reflects the evolution of the esports industry, with consumer brands increasingly teaming up with esports organisations that share similar values.

By welcoming NESCAFÉ LATTE as its twelfth partner, Team Vitality reinforces its ambitions for growth and accessibility, furthering its mission to make esports more inclusive for the global gaming community.

Welcoming NESCAFÉ LATTE to Team Vitality is a fantastic development for both the club and our broader ecosystem. This partnership showcases our ability to support household names in exploring new opportunities, offering tailored solutions that engage a young, passionate audience. Together, we’ll unlock the full potential of esports as a dynamic platform for engagement and innovation for the world’s biggest brands.” said Nicolas Maurer, CEO of Team Vitality.

*Nescafé is a registered trademark of Société des Produits Nestlé S.A.

 

The post TEAM VITALITY AND NESCAFÉ LATTE PARTNER TO LAUNCH “READY TO LEVEL UP” appeared first on European Gaming Industry News.

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